Taylor Swift is a Model Community Manager 24 Sep As a social media marketer and Taylor Swift stan, I’m constantly in awe of her community management mastery. Social is at the center of how she and Taylor Nation—her fan engagement and hype team—connect with fans and share clues about what could be coming up next in the world of Taylor Swift. Taylor is an […] Read More
What does the rise in wearable healthcare devices mean for pharma and healthcare marketers? 24 Sep Healthcare wearable devices are on the up. Pharma and healthcare MarTech unlocks new opportunities for marketing leaders to connect with customers Our pharma and healthcare marketing trends 2021 report highlights a number of sector innovations, including wearable healthcare, to help you optimize an insights-driven marketing strategy. Structured across our acclaimed RACE Framework structure of plan-reach-act-convert-engage, […] Read More
10 Practices for Wix SEO 24 Sep If you’ve ever built a website, or you’re looking for a suitable website builder, you’ve no doubt heard of Wix. It’s renowned for its easy-to-use interface, its suitability for beginners, and it gets good reviews for its flexibility, professional-looking templates, and support. On the downside, Wix SEO limitations often come in for criticism, but that […] Read More
8 Best Help Desk Software for Small Business 2021 (Compared) 24 Sep Are you looking for the best help desk software for your business? Using help desk software can help you improve your customer support workflow, better manage requests, and improve your customer relationships. In this article, we’ve hand picked some of the best help desk software you can use along with your WordPress site. We’re using […] Read More
14 Plumbing Website Design Tips to Get More Leads 23 Sep Get Found on Google & Convert Visitors Into Leads & Revenue Plumbers run very different businesses than traditional companies. The bakery down the street may use their website to advertise their menu and specialty pastries while you need to generate leads from your plumbing company’s website. Unlike the bakery, your measure of success is qualified […] Read More
5 Key Graphic Design Elements for Paid Campaigns 23 Sep Think about the number of ads you see in an average day. Can you remember them all? Don’t worry if the answer’s no. After all, the average person sees up to 10,000 ads per day across the internet! Let me ask you an easier question. Think about the last marketing campaign you can remember. The […] Read More
four keys to boost lead generation and sales 23 Sep 30-second summary: Social media has increasingly become a key avenue for the fate of brands’ online performance There is a relation between brand perception, social listening, customer service, and the eventual consumer spending power Here’s how social media marketers can make the most of social channels to drive business value In order to gain sales […] Read More
A behind-the-scenes look at Twitter’s #ExtremeWeather project 23 Sep On February 16, 2021, Texas reached a 72-year record low temperature of -2° F. Pipes froze, food and water supplies were disrupted and widespread power outages left millions with no heat or internet connection. From initial alerts and warnings to disaster assistance and community responses, Twitter played an invaluable role in keeping the public connected […] Read More
What Brands Need to Know About the Twilight Renaissance 23 Sep Gen Z is embracing a new style icon: Bella Swan, the main protagonist from the Twilight film franchise. If you’re familiar with the movies, you may be rightfully confused. After all, Bella’s costume design is purposefully simple. She’s meant to go unnoticed. It’s what makes a 17-going-on-107-year-old vampire falling in love with her all the […] Read More
Developing a strong digital brand identity based on research [omnichannel] 23 Sep How to research and optimize strategic brand development. Creating a strong omnichannel brand identity based on research Brand identity is often misunderstood as simply picking a color palette and a logo. In reality, this is just one element of brand development strategy. With every market bulging with competitors, carving out a strong brand identity is […] Read More
How to Harness the Power of Bumper Ads 23 Sep Humans are losing their attention span! Well, that’s what you hear people saying – but are we really? Well, no we are not physically losing this ability. However, it is becoming impossible for anything to hold our interest for a long time because of the barrage of information coming at us. Our daily lives are […] Read More
A Brief Guide to Blazor for HTTP and C# Applications 23 Sep Behind every great website or application is a lot of coding. When that code is heavy or overly complex, it can slow down website speed and increase bounce rates. This is why a lot of marketers are excited about a new user interface from .NET called Blazor. The name is a combination of “browser” and […] Read More
7 Steps + 3 Great Examples 23 Sep As a savvy entrepreneur or marketer, you are probably wondering: what can I do to differentiate my brand from an endlessly long list of cutthroat competitors? The short answer is branding. Whether you’re actively managing your brand identity or not, it exists. And the chances of coming out as the ideal choice to your potential […] Read More
Sales and Marketing Software Leader, Polaris Software, Doubles-Down on Customer Interactions, Surpasses 1 Million Users 23 Sep SAINT LOUIS, MO, September 23, 2021 — Polaris Software, a leading provider of sales and marketing software, announced today that the company has surpassed 1 million users through its global base of over 25,000 customers. Growth has been spurred by the demand from SMBs to market online and through strategic acquisitions. Polaris Software revenue grew […] Read More
What To Do When You Are Locked Out of WordPress Admin (wp-admin) 23 Sep Are you having trouble logging into your WordPress admin area? This can be caused by a lot of different reasons, which makes it tricky for beginners to troubleshoot. In this article, we will show you what to do when you are locked out of WordPress admin (wp-admin) so you can regain access to your site. […] Read More
Why No One Is Opening Your Emails 23 Sep Building a large email list is an important part of email marketing, but it’s only the first step — you need your subscribers to open and read your emails too. Are you crafting great emails, but having trouble getting your subscribers to open them? The good news is that you can re-engage your subscribers by […] Read More
The NFLPA Sees Campaigns Differently with Social Media 22 Sep Social media campaigns are living, breathing things. In spite of all the research and prep that marketers funnel into campaign planning, creative production or hashtag ideation, campaigns tend to chart a path of their own post-launch. Rather than resist change, the most strategic teams consider this an opportunity—using insights from social to understand the untapped […] Read More
“There’s No Click Fraud In My Industry” – And Other Misconceptions – The Click Fraud Blog 22 Sep Speak to anyone working in digital marketing and almost all of them have heard of click fraud and ad fraud. But ask them if they think it affects them and the answer is often, “Probably not”. I actually spoke to a marketing manager a few weeks back who mentioned he didn’t think that fake clicks […] Read More
Brainlabs acquires international Amazon agency Molzi 22 Sep That’s right, today we’re pleased to announce our latest addition to the Brainlabs team, the full-service Amazon specialist, Molzi. The move is our third acquisition this year! Our industry-leading expertise in Google and Facebook advertising along with the incorporation of further Amazon capability elevates us to leaders across all three giants of the digital advertising […] Read More
Welcome Easy Digital Downloads, WP Simple Pay, AffiliateWP, and More to the WPBeginner Family of Products 22 Sep Today, I’m extremely excited to share that all Sandhills Development products are joining Awesome Motive, and they’re now part of the WPBeginner family of products. This includes several popular WordPress plugins including Easy Digital Downloads, AffiliateWP, WP Simple Pay, Sugar Calendar, and many more. These brands are very close to my heart because when I […] Read More
NEW Advertising Benchmarks for Home Services in 2021 22 Sep Even with the millions of households in the US, the market for home service businesses is a saturated one—making paid advertising an essential marketing strategy for plumbers, roofers, landscapers, and more who want to compete. But to get a true measure of success, it’s important to know how your ads are performing with respect to […] Read More
Grab This Free Rotating Proxy Trial Here! 22 Sep Grab This Free Rotating Proxy Trial Here! What are the best proxies, and what should you look for in this free rotating proxy trial here? The answer depends on what you use proxies for. These rotating proxies help you work on various sites with great convenience; for example, they allow you to work on multiple […] Read More
A Proven Way to Optimize Your Results at Lower Costs 22 Sep Staying updated in the fast-paced world of digital marketing may be challenging. Yet, it’s crucial to adopt the latest strategies, practices, and innovations for worthy results. As such, it becomes vital for marketers to master content scaling to improve quick lead generation. However, content scaling remains an equally trying skill to execute – as you […] Read More
Best Cloud Web Hosting Plans You Should Consider Using 21 Sep Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. Cloud web hosting is the right choice for websites that really value stability. If one of your products goes viral, you can weather the traffic spike fine without your users going through a sluggish […] Read More
How to Use Google Scholar to Find Content Ideas and Research 21 Sep Looking for a new way to research or find content ideas for your marketing content? You may have heard of Google Scholar but aren’t sure if it’s the right tool for what you need. Google Scholar is a search engine for scholarly literature at major academic publishers and university presses that lets you find articles […] Read More
Facebook Shops: How to drive more social sales 21 Sep Has your business been sleeping on Facebook Shops? The popularity of social commerce and selling via Facebook ads is well-documented. And with the introduction of Shops’ product platform, Facebook is giving brands big and small an opportunity to get products in their followers’ hands faster. But as the rollout of Facebook Shops happened early on […] Read More
Strategic e-commerce marketing techniques to add value to your business 21 Sep How has digital acceleration impacted e-commerce marketing? How will businesses continue to take advantage of new opportunities to personalize the digital experience? In the space of a few months, the COVID-19 pandemic brought about decades of change for digital business practice. Companies of all shapes, sizes, sectors and regions had to adapt to ride the […] Read More
21 Unforgettable Advertising Slogans (with Takeaway Tips!) 21 Sep First impressions matter—especially for businesses. That’s why you double-check your subject lines more than your email. It’s why you put so much thought into your search ads. And that’s why you need to make sure you have a catchy slogan that engages your audiences and introduces your brand. In this post, I’m going to show […] Read More
How to Set Up Business Call Forwarding From Your Website 21 Sep Do you want to set up business call forwarding from your website? For many small businesses, calls from potential customers generate significant sales and revenue. This is why it’s important to properly set up business call forwarding from your website. In this article, we will share a step by step guide on how to easily […] Read More
How to Create a Company Email Newsletter in 10 Simple Steps 21 Sep Have you noticed that in recent years brands have started asking you for your email address before you’ve even ordered anything? Sometimes they’ll even incentivize consumers with a sign-up discount or loyalty program. Companies don’t just want to take your email address and call it a day — they want this information so they can […] Read More
