Keywords & Keyphrases are the search terms that used by your potential customers to look for your services and products online when they are seriously looking for solutions. Right SEO Keywords allow search engines to understand the relevancy between what the searcher is looking for and how your business solves their problems.
Keywords Research is one of the most important factors making your website rank in the top slot of tee arch engine results page (also known as SERP)
They are different types of Keyword Research Categories:
Brand Specific Keywords
Service Specific Keywords
Product Specific Keywords
Location Specific Keywords
Combination of the above
Long Tail Keywords and many more
Usage of it varies based on business, objective, changing search pattern, online customer behavior, changing like & dislikes of your audience to name a few
DESC SEO experts dive deep into all aspects & nuances of the SEO Keyword Research to start with content writing for your website that becomes the basis for future growth in organic traffic per month. Talk to our SEO Service experts for generating the Right set of Keywords today!