How to Hide Pinterest Images in Your WordPress Blog Posts 10 Feb Do you want to learn how to hide a Pinterest image in WordPress? Pinterest can be a great way to drive traffic to your blog, but displaying a Pinterest image in your post can make your content harder to read. In this article, we’ll show you how to easily hide a Pinterest image in blog […] Read More
7 eCommerce Emails That Give Us Heart Eyes 10 Feb Being an email marketing automation software company, you’d think we fall in love with different emails every day. That isn’t exactly the case, however. We’re rather picky when it comes to being head over heels, but when it does happen, it’s for good reason. Ecommerce requires a lot of back and forth communication between brands […] Read More
Brand Strategy Must-Haves You Should Know 10 Feb A brand marketing strategy encompasses everything from your color scheme and logo to the interactions and experiences consumers have with your brand, your products and your services. Your brand strategy should plan for every step in the customer journey that your customers will take while interacting with your website, your social media, an in-person experience, […] Read More
How to Make an Email Newsletter That Builds Trust and Drives Leads 10 Feb Over the past few months, you might have noticed that newsletters are hot again. A parade of prominent journalists recently left top media companies like Vox, Digiday, Politico, and New York Magazine, to strike out on their own with a newsletter on Substack, which makes it easy to monetize your content with paid subscriptions. In […] Read More
E-A-T LOCAL for SEO | Local SEO Guide 10 Feb What is E-A-T? Why It’s Important for Local SEO. “E-A-T” (Expertise, Authoritativeness, and Trustworthiness) has been a trendy topic in SEO for the past few years. I love this AHREFS chart showing how each month hundreds of new articles on the topic are published. Thanks to Joshua Hardnick for the idea. A lot of the […] Read More
Benchmark Email Announces Acquisition of Contacts+ 09 Feb SAINT LOUIS, MO, February 9, 2021 — Benchmark Email, a leading software as a service provider of sales and marketing solutions for SMBs, today announces that it acquired Contacts+, a subsidiary of Denver-based FullContact. The acquisition opens the opportunity to extend contact management tools to small businesses as well as integrate with Benchmark’s family of […] Read More
The Elements of a High-Converting Landing Page 09 Feb Has your website’s conversion rate been dropping for some time and you can’t figure out how to turn it around? This happens all the time, most of the time businesses have a conversion problem, not a traffic problem. The first thing we always check is the destination and that traffic is going to a proper […] Read More
Camp Seer: Our Philly Event Space Gets a Quarantine-Friendly Make-Over 09 Feb Seer’s founder, Wil Reynolds, is never one to sit on a good idea — especially when it will help his team. After a conversation in our Seer Parents Chat group with a fellow working-parent having trouble getting their kids outdoors and active during the snowy Philly winters — Camp Seer was born! The Fast-Turn from […] Read More
Solving the agency search intelligence gap 09 Feb 30-second summary: Agencies are particularly struggling to find ways to gain a broad view of the search market. Many agencies rely too heavily on Google tools which on provide top-level search insights and need better tools. COVID-19 is resulting in surprising search results and agencies are having trouble explaining these outcomes without proper data. Search advertising is one of the most dynamic and rapidly evolving […] Read More
E-commerce marketing trends for 2021 09 Feb We are now in the e-commerce marketing optimization era. To maintain growth, businesses need to innovate their approach to e-commerce marketing. Stay up to date with the latest sector trends It’s not a surprise that this year’s trending e-commerce strategies and tactics all center around making online shopping experiences and comms more persuasive. In 2021, […] Read More
8 Social Media Trends to Watch in 2021 09 Feb As social platforms introduce new features and change their algorithms, social media trends likewise undergo an evolution. Take Instagram Stories, for example. A few years ago, Snapchat was known for its disappearing, FOMO-inducing content, but there didn’t appear to be a wide appetite for similar features on other networks. Now, over 500 million people use […] Read More
A New Way to Do Keyword Research 09 Feb I hope you enjoy reading this blog post. If you want my team to just do your marketing for you, click here. What’s the problem with keyword research? Well, you have to go to an app like Ubersuggest, type in a handful of keywords to come up with a list of keywords that are worth […] Read More
30+ Creative and Cost-Friendly March Marketing Ideas 09 Feb March is National Reading, Women’s History, Brain Injury, Youth Art, and Nutrition Month. It’s also #marchmadness and #gogreen time. There’s a lot going on! Between these and many other themes (including the first day of spring), there are plenty of opportunities to market your business in unique ways, connect with your audience, and attract more customers. That’s […] Read More
Retargeting Or Remarketing? How To Keep Customers Coming Back | The Click Fraud Blog 09 Feb It takes around five times more money to win a new customer than to generate a new sale from an existing customer. You’ve heard that fact before, of course. It’s pretty much the first thing you learn in marketing school (what do you mean you never went to marketing school?). In the marketers arsenal, retargeting […] Read More
How to Disable Automatic Update Email Notification in WordPress 09 Feb Do you want to disable automatic update email notifications in WordPress? By default, WordPress sends email notifications for automatic updates of WordPress plugins, themes, and the core itself. In this article, we will show you how to easily disable automatic update email notifications in WordPress. About Automatic Update Notifications in WordPress WordPress is open-source content […] Read More
Voice of the Customer: How to Improve Customer Relationships 09 Feb A happy customer is a repeat customer. To truly understand where you’re succeeding in customer satisfaction, you need a voice of the customer (VoC) program in place. Having an active and planned VoC program keeps your business informed on customer satisfaction and can help improve your products or services overall. So what is VoC and […] Read More
#248 – How to Get High DR Links with Digital PR w/ Stacey MacNaught 08 Feb What Will You Learn? How to approach PR link building and get noticed? How to make Data-Driven Studies? How to use Creative Commons Licence for link building? Resources Stacey’s Website Stacey’s Twitter Ahrefs Google News ResponseSource HARO Presloft Mailtrack Google Surveys MicrobizMag Flickr Unsplash Wikimedia Alamy Shutterstock Getty Images Copytrack PicMatch Source link Read More
Best practices and tips for optimization 08 Feb 30-second summary: Optimizing images is an often overlooked aspect. While images might look great, they often end up with a filename that looks something like IMG982713.jpg that is not very descriptive. According to Internet Live Stats, there are 3.5 billion Google searches made every day. CannonDesign’s Vice President, Communications Director shares some key image SEO tips […] Read More
Google My Business Listing Suspended? Read This. 08 Feb UPDATED 02/08/2021 WITH NEW INFORMATION Google has increased their sensitivity to spam or fraud on Google My Business profiles, particularly in the home service industry. As a result, it is much more common for an account to be automatically suspended, even for just a simple change like editing your listing’s primary categories or phone number. […] Read More
Sprout Social named to G2’s 2021 Best Software List 08 Feb We’re excited to share that Sprout Social has been named one of the best software companies for 2021 by G2. In total, Sprout is featured in eight categories on G2’s list, including Highest Satisfaction Product, Best Product for Enterprise, Best Product for Marketers and Best Product for Customer Service. This recognition is especially important to […] Read More
10 social media reports to help showcase your expertise in 2021 08 Feb While you know the impact your social strategy can have on your brand’s business goals, sometimes it can be difficult explaining that impact to the rest of your organization. In order to contextualize and communicate the value of social back to your boss or team members, you need to embrace your social data. Social data […] Read More
10 Alternatives To Google Ads 08 Feb We all know that Google and Facebook dominate the paid advertising industry. Advertisers that have maxed out their target audience reach on these platforms need to look elsewhere for incremental gains. That’s why we’ve created this guide: to help you start/continue diversifying your paid media mix. Before we dive in, let’s review some of the […] Read More
How Much Do Instagram Ads Cost in 2021? (+ How to Make the Most of Your Budget) 08 Feb While Facebook and Instagram advertising work using the same Ads Manager, their respective advertising costs vary. With Facebook being around longer, having more data, and more ad placements compared to its younger adopted sibling platform, we do find that more often than not, Instagram is slightly more expensive than Facebook in some instances. While that […] Read More
Instagram Professional Dashboard: Streamline Your Instagram Management : Social Media Examiner 08 Feb Social Media Marketing Industry Report In our 12th annual social media study (46 pages, 60+ charts) of 5,200+ marketers, you’ll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! Get this free report and never miss another great article from Social Media Examiner. [ad_2] Source […] Read More
Seven enterprise SEO strategies and tactics that really work 08 Feb 30-second summary: A well-planned Enterprise SEO strategy includes everything that helps a business to dominate Google search. Voice search optimization is critical to your SEO success. Striking keyword targeting helpful to get more results in a short time. Internal linking can boost time-on-site as well as boost your website’s visibility and rankings. Scalability is the […] Read More
How to Add a Custom Domain Alias for Your WordPress Landing Page 08 Feb Do you want to add a custom domain alias for your WordPress landing page? Instead of installing a separate WordPress website, wouldn’t it be nice if you could use your existing WordPress to make landing pages and point different domains to specific custom landing pages? In this article, we’ll show you how to easily add […] Read More
15 Essential Statistics About Gen Z That Will Help Marketers Win Their Trust In 2021 08 Feb Generation Z includes anyone born between 1995 and 2012 and makes up a quarter of the U.S. population. As digital natives, Gen Z has grown up scrolling, and with 24/7 access to online resources, they are fast becoming the most well-educated and self-reliant generation yet. Eight seconds is the estimated attention span of […] Read More
Effective Marketing Strategies in 2021 Have These 5 Elements 08 Feb It’s safe to say that 2020 threw some curveballs no one could’ve predicted. But even with a global pandemic, one thing stayed constant for companies: The best marketing strategies still involved connecting with consumers as humans. During 2020, people craved brand connections more than ever. They wanted to know their favorite companies still cared for […] Read More
Bluehost Vs. Hostgator – Web Host Comparison 07 Feb Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. In the world of web hosting, two big names are considered a cut above the rest—Bluehost and HostGator. Both web hosting providers assure top-tier service in an already saturated market with low-quality hosting options. […] Read More
this is (not) how you start a blog 07 Feb Reading Time: 14 minutes One of my most successful blog posts ever was entitled How Not To Use Google+ and in it I shared a number of things that people were doing wrong on the platform at the time. As a relatively new social network, Google+ was already popular and had developed it’s own micro-culture, […] Read More
