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How To Quit Your Job And Become A Full-Time Social Media Influencer

06 Dec

[ad_1] Meeta Vengapally The ability to work as an influencer and quit your 9-5 job is possible getty Many people ask me how I became an influencer on social media. But the bottom line is the same: How do they make it a career? I’m not going to lie—juggling being an influencer with raising two […]

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YouTube Community Management: Best Practices to Know

06 Dec

[ad_1] Are you actively managing your YouTube community? Because views, satisfied subscribers and video shares don’t happen by accident. Food for thought: recent statistics note that YouTube is the most widely-used social media platform by far. Even if you don’t see YouTube as a traditional social network, there’s no denying the need to nurture your […]

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25 Best Small Businesses to Start in 2022

06 Dec

[ad_1] Over the past two years, we’ve seen a record number of people leave the corporate workforce in favor of gig work, freelancing, or starting a small business. And let’s be honest, everyone has at least thought of quitting their job working for The Man at least twice or thrice (a month?). That’s why we […]

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Global social media statistics research summary 2022

06 Dec

[ad_1] Our compilation of the latest social media statistics of consumer adoption and usage of social networking platforms Social networks have transformed marketing and, as this post shows, their popularity is still growing in our latest global social media statistics research summary for 2022. Networks vary in popularity with different demographics and they’re still evolving. […]

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How To Customize WordPress Reset Password Page

06 Dec

[ad_1] Do you want to create a custom password reset page in WordPress? The default WordPress reset password form shows WordPress branding and does not match your site’s theme. In this article, we’ll show you how to customize the WordPress reset password page. Why Customize the Reset Password Page in WordPress? Your WordPress website comes […]

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Subject Matter Experts: Why You Should Use Them and How to Find Them

04 Dec

[ad_1] In a world of information overload, subject matter experts (SMEs) are more important than ever. SMEs can help give important insights and context for your blog or marketing content and help keep readers engaged with the subject. Their specific knowledge and expertise can be of value to your readers, but subject matter experts can […]

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Promote Content With The Content Distribution Matrix

03 Dec

[ad_1] Introducing a new tool to help marketers review and improve the best options for promoting content If you’re a regular reader of Smart Insights, it’s likely you’ve seen, or even better, used our Content Marketing Matrix developed with First10. It has proved to be a popular infographic since it’s not just a nice visual […]

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AI and Social Commerce: Digital Marketing Trends to Watch For in 2022

03 Dec

[ad_1] “Unprecedented” has become a clichéd term to describe the past two years, but that doesn’t diminish its accuracy. The global pandemic upended patterns, accelerated adoption of emerging consumer behaviors, and disrupted the carefully laid plans of even the most savvy brands. Agile marketers pivoted quickly, implementing new experiences to address changing consumer needs. The […]

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GMB is Now Google Business Profile

03 Dec

Yes, it’s true. The business management tool is going through yet another name change. Along with that name change, Google is also adding a few useful features and revamping the way the platform can be used and accessed by business owners. For the most part, your Google local SEO practices and campaigns shouldn’t be negatively […]

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Consolidation in YouTube Advertising | PPC Hero

03 Dec

[ad_1] YouTube is the premier online destination for video consumption, but also an important piece of any advertiser’s strategy. The year-on-year growth rate of YouTube users between 2016 and 2021 was drastic. 2016 experienced a 13% growth rate, while in 2021, it amounted to 4.9%. This year, there are approximately 1.86 billion YouTube users worldwide, […]

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78 [Not Overused] Holiday & Christmas Instagram Captions—with Templates!

03 Dec

[ad_1] How to make your holiday Instagram posts disappear: 1. Choose image.2. Insert overused caption (I’m looking at you, “sleigh all day” and “tis the season”).3. Hit publish. Poof! Your followers won’t even know you posted.  The Instagram algorithm favors posts that get engagement, and the key to engagement is not just an awesome visual, […]

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16 Best WordPress Typography Plugins to Improve Your Design

03 Dec

[ad_1] Are you looking for a WordPress typography plugins to improve your design? Your font choice plays an essential role in your web design. Improving your website typography makes your site easier to read and offers your visitors a better experience. In this article, we’ll show you some of the best WordPress typography plugins you […]

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Impact of 5G On Digital Marketing

03 Dec

[ad_1] In the last year, 5G technology has become a hot topic as it was set to change the world of digital technology as we know it. The 5th Generation Wireless Network brings with it impressive data speeds and latency rates, but what does this mean for the future of digital marketing? […]

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3 PPC Strategies for Contractors to Book More Jobs

03 Dec

The Best Pay Per Click Strategies for Contractors When we think about marketing, contractors are generally not the first industry that comes to mind. We typically think of glamourous name brands. However, the digital marketing landscape offers contractors a way to market their services while precisely measuring their return on investment. Pay per click advertising, known […]

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9 Digital Marketing Tips for the Holidays

03 Dec

[ad_1] Black Friday, Cyber Monday, Super Saturday—the holiday season doesn’t lack shopping days. Add those to the traditional boost in consumer spending that occurs in the run-up to the holidays, and you have a recipe for a record sales quarter. However, a bumper festive season doesn’t happen by accident. A comprehensive and thoughtfully crafted digital […]

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Thinking Like Google: How to Practice People-First Philosophy for Better SEO

03 Dec

[ad_1] It sometimes feels like, when it comes to SEO, the only constant is change. However, if you look past “best practices” and broad-based studies to parse what Google is actually trying to accomplish with its search engine, you can begin to shape some powerful, people-focused philosophy that can help to make your site (nearly) […]

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IGTV’s Rebranding & How to Make the Most of your Instagram Video Strategy

02 Dec

[ad_1] Video has been a big focus for marketers in recent years. But now, even the networks themselves are feeling the pressure to keep up with video-based social. Instagram said it themselves, it’s “no longer a photo-sharing app.” The company rebranded IGTV now simply as Instagram Video, consolidating all of the app’s video formats into […]

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Usability and Accessibility Tips for Mobile

02 Dec

In first grade, my computer class would dedicate ten minutes each day for us to draw a picture on our computers from the teacher’s example on the projector. No matter how much I tried, mine looked worse than everyone else’s. It wasn’t necessarily because I was a terrible drawer (I mean, it was first grade, […]

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An In-Depth Guide to Google Analytics 4

02 Dec

[ad_1] When it comes to website analytics, Google Analytics is second to none. With the rollout of the latest release, Google Analytics 4 (GA4), the same can now be said of applications analytics, too.  Google Analytics 4 was designed to be the latest generation of web analytics platforms—providing a base for marketers around the world […]

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The 9 Best Free Google Ads Training Courses for Every Level

02 Dec

[ad_1] Things that are easy to learn: -How to do the moonwalk.-How to win friends and influence people.-How to ride a bike. Sure, there are techniques, but a bike is a bike. People are people. And the moonwalk doesn’t evolve every month or have machines learning alongside you… …like, say, Google Ads. The Google Ads platform […]

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2021 Google updates round up: everything businesses need to win at search

02 Dec

[ad_1] 30-second summary: There have been three core updates in 2021, released in June, July, and November, while another was rumored but unconfirmed in October Featured snippets that fell under the YMYL algorithm were unexpectedly removed in February, then restored in March Product reviews came under the microscope in April, with marketing and sales-centric language […]

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How to Do an SEO Competitor Analysis in WordPress

02 Dec

[ad_1] Are you wondering what strategies your competitors are using to grow their organic traffic? Conducting an SEO competitor analysis can uncover a world of information. Instead of guessing which keywords to target or links to build, you can see what your competitors are doing and skyrocket your site’s SEO. In this article, we’ll show […]

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Digital Marketing Models: The Honeycomb model

02 Dec

[ad_1] Use the honeycomb model to help inform your social media strategy Back in 2011, a group of professors from Canada; Jan Kietzmann, Kristopher Hermkens and Ian McCarthy created the Honeycomb Model to review social media effectiveness, looking at reasons why users engage with social media. The idea behind the honeycomb model is that of […]

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The Best Places to Repost Content

02 Dec

[ad_1] To repost or not to repost? That’s no longer the question. Why? Because the answer is obvious: Repost. Always. Or almost always, at least. Today, we’re talking about the advantages of reposting an article that runs on your blog or digital publication in its entirety on another platform—like Medium, LinkedIn, or even email. If […]

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How to Do Healthcare and Medical SEO

01 Dec

[ad_1] All SEO is not created equal. The average cosmetic brand or fitness brand can take the usual approach with SEO. Optimize some images, start ranking for keywords. Medical SEO, on the other hand, is an entirely different animal. Search engines use different techniques to rank medical sites. There are serious limitations on both what […]

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What Are YouTube Clips and How Do You Use Them?

01 Dec

[ad_1] Without a doubt, video is becoming more and more popular to share on social media. Since 89% of video marketers plan to incorporate YouTube into their strategy, hopefully your brand is building a robust YouTube marketing strategy. And while you might be editing your longer videos to share on social media but there’s an […]

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Freelance Websites for 2021 Jobs and Recruiting

01 Dec

[ad_1] Freelance Websites for 2021 Jobs and Recruiting by Adam | December 1, 2021 In 2021, the best freelancing services will include the following: This roundup of the greatest freelance websites can help you advance your career or business. If you’re a freelancer, you need to keep an eye out for new possibilities to keep […]

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