How to Run a Remote Startup: Hiring, Managing & Scaling 30 Nov For traditional founders and team leaders, the idea of running a completely remote business is fraught with anxiety. Yes, there’s an opportunity to lower overheads and recruit from anywhere, but is it really worth it at the expense of growing a cohesive brand culture under one (literal, physical) roof? Many businesses have had to find […] Read More
How to Create Instagram Guides: Step-by-Step Setup : Social Media Examiner 30 Nov Social Media Marketing Industry Report In our 12th annual social media study (46 pages, 60+ charts) of 5,200+ marketers, you’ll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! Get this free report and never miss another great article from Social Media Examiner. [ad_2] Source […] Read More
How to Create the Best Facebook Cover Photos for Your Business 30 Nov It seems like every week there’s a new article about how people don’t use Facebook anymore. You may hear that it’s only for “old people,” that it’s not relevant, that brands are abandoning it. Thing is, that’s just not supported by the user data. In reality, Facebook has barely seen a slowdown in audience growth at any […] Read More
10 30 Nov Reading Time: 6 minutes Collaboration vs. Competition The post 10 appeared first on The Social Media Hat. [ad_2] Source link Read More
How and When to Use GIFs in Emails 28 Nov Are you toying with the idea of adding GIFs to your email marketing campaigns? Perhaps you want to try it but are afraid it might seem a little unprofessional. Well, did you know more than half of internet marketers use GIFs in emails? GIFs are a great way to make your message stand out, catch the […] Read More
How to Choose The Right Technical SEO Agency 28 Nov Got a crawling, indexing, or site-wide ranking problem? SEO traffic isn’t just about having the right content. One wrong technical SEO setting can bring your entire site down. And many technical errors are so obscure that they go unnoticed for years. Even small problems can add up, slowing you down and resulting in less traffic. […] Read More
Nice Save! When to Send Email Coupons to Your Customers 27 Nov Did you know that 50% of people are more likely to visit a store if they have received a coupon? If you’re looking to drive sales and clicks, email coupons are a top strategy. Emails containing coupons are shown to have a 34% increase in click-throughs, as well as a 27% increase in transaction completion rates, and a 48% […] Read More
Online branding: a digital-centric approach to brands 27 Nov Updating approaches to your online branding for the digital world Brand is No.1 I want to start with a bold statement. The online brand is the single most important element to a business or organization. If you think about what branding actually is; a position that has been carefully established, and a set of customer […] Read More
6 Alternatives to Amazon For E-commerce 27 Nov With a net worth of $1.7 trillion, Amazon has dominated the e-commerce sector for years, leaving many of its competitors in the shade. But are there alternatives to Amazon? With an audience as vast as Amazon, small business start-ups and solo entrepreneurs flock to the site to sell the products, get established, and build their […] Read More
14 Best WordPress Testimonial Plugins (Compared) 27 Nov Are you looking for the best testimonial plugins for your WordPress website? Testimonials and reviews are a great way to add social proof to your website and help build trust among your users. In this article, we have hand-picked the best testimonial plugins for WordPress that you can use on your website. Why Use a […] Read More
The Best Luxury Marketing Strategies 27 Nov Have you ever seen a Facebook ad for Chanel? Or an Instagram ad for Lamborghini? Me neither. That’s because luxury marketing strategies don’t follow the same rules as mass-market brands. Selling to high-end consumers requires a different approach. But that doesn’t mean popular digital channels are off-limits. SEO, PPC, even some social media sites can drive […] Read More
The anatomy of a negative SEO attack 27 Nov 30-second summary: SEO can just as easily destroy websites’ rankings as it can build them up. Newer websites or startups with smaller backlink profiles are the most vulnerable to negative SEO attacks. Webmasters need to regularly monitor their backlink profile to make sure their site is not keeping company with any questionable web properties. Negative […] Read More
Simple guide to creating an expert roundup post that drives website traffic 26 Nov 30-second summary: Roundup posts are pieces of content in which a list of selected experts give their insights on the same topic, in short descriptions that include their opinions, predictions, or reviews. Creating an expert roundup post for your website or blog can take some preparation and organizing efforts, but it brings undeniable long-term benefits […] Read More
The difference between paid owned and earned media 26 Nov With the ever-rising importance of social media and online PR, marketers are rapidly adapting their method of budgeting, reporting, and investing in paid owned and earned media to reach and engage their customers Investment in media is frequently grouped into the 3 media ‘buckets’ of earned, shared and paid which each give opportunities to influence […] Read More
How to Add a PayPal Donate Button in WordPress 26 Nov Are you looking to add a PayPal donate button on your WordPress site? PayPal makes it super-easy to accept donations on your website. It is convenient, cost-effective, secure, and already used by millions of users around the world. In this article, we will show you how to easily add a PayPal donate button on your […] Read More
How Using Emotional Marketing in Content Can Help Drive Way More Sales 26 Nov Whether you care to admit it or not, the decisions you make today will be driven by your emotions. In emotional marketing, we talk a lot about using psychological triggers to get customers to click, convert, engage, etc. “By leveraging common psychological triggers all people have,” you might hear, “you can drive more sales.” While it […] Read More
Attitude of Gratitude: 5 Things the Seer Team is Thankful for in 2020 26 Nov Last year the Seer team shared our first Attitude of Gratitude blog post highlighting different moments we were thankful for in 2019. We are back to continue the tradition and despite a tough year, our team members took the moment to reflect and share with us something they were unexpectedly thankful for this year. Of […] Read More
Five great ways responsive web design benefits your SEO 25 Nov 30-second summary: COVID-19 pandemic emphasizing the practicality of internet mobile for all-around daily tasks. Mobile web browsing skyrocketing fuelled by consumer shopping intent. Half the world’s population browsing the internet on a mobile device, with 61 million UK mobile internet users by 2021. Google’s webmasters announcing the mobile-first index launch in March 2021, with a […] Read More
Resources for Social Media Advertising & Paid Social 25 Nov In a pay-to-play game, social media advertising is a must for brands. Why is it so important? Paid social advertising helps your content get views without relying on organic platform algorithms and their ongoing changes. Social is now all about how you target your audience, build customer journeys and get people to your site to make […] Read More
Wasteful Wednesday #20 – Keyword of the Week “Management” 25 Nov Watch Episode 20 on “Management”: ← Watch Episode 19 on “Black Friday Cyber Monday” Read the Transcript of Episode 20 on “Management”: Hey there everyone. I’m Forrest Schaffer, PPC Account Manager here at Seer Interactive and I’m back for another Wasteful Wednesday. So for this week’s Wasteful Wednesday tip I wanted to share is a keyword […] Read More
A Beginner’s Guide to Google Analytics 25 Nov In this beginner’s guide to Google Analytics, we’ll explain how to create a Google Analytics account, a tracking code or tracking id, implementing the tracking code and enhancing your business. Google Analytics is one of the many free tools that Google provides to help people understand what visitors are doing on their website. The tool […] Read More
5 Best WooCommerce Spin a Wheel Coupon Plugins (Compared) 25 Nov Are you looking for a spin a wheel coupon plugin for WooCommerce? Spin to win wheel is a gamification technique that helps you generate leads and boost overall sales conversion. In this article, we will share the best WooCommerce spin a wheel coupon plugins that you can use to grow your sales. Why Do You […] Read More
How to Create a Google Data Studio Dashboard : Social Media Examiner 25 Nov Social Media Marketing Industry Report In our 12th annual social media study (46 pages, 60+ charts) of 5,200+ marketers, you’ll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! Get this free report and never miss another great article from Social Media Examiner. [ad_2] Source […] Read More
6 Social Media Metrics That Matter 25 Nov You get out of social media marketing what you put into it. And to know how far your efforts are taking you, you need to be tracking your metrics. We get it: posting on social consistently is already a massive effort, and tracking your analytics along the way can seem like an even larger one. […] Read More
Last Minute Marketing Tips For Holiday Shopping 24 Nov The bulk of holiday shopping has yet to hit which means there is still time to market your products before the holiday shopping season officially begins. BrightEdge research has found that shoppers are not only spending more online, they are buying more items when they do. Because of this, including smaller ticket items might be […] Read More
10 Effective ways to boost click-through rate (CTR) using SERPs 24 Nov 30-second summary: Search engine ranking pages and algorithms are evolving quickly and you should keep pace with them to succeed. Did you know, 51% of all searches end without a click? Gone are the days when there are only organic text-based results on the page. Today, there are paid listings, zero-click searches, images, videos, maps, […] Read More
8 Tips For Creating a Great Case Study 24 Nov Case studies go beyond simple testimonials by providing real-life examples of how your brand satisfied your customer’s needs and helped them accomplish their goals. An in-depth case study helps you highlight your successes in a way that will help your ideal potential customer become your next customer. They help you show rather than tell prospective […] Read More
How To Get Started With Ads For YouTube | The Click Fraud Blog 24 Nov It’s the second most visited site on the internet and the biggest video platform by far; with 2 billion signed in monthly visitors and around 5 billion daily views. If you’re thinking of getting started with business marketing on YouTube then you’ve made a good decision. But before you start creating your video masterpieces, it’s […] Read More
Pharmaceutical marketing strategies | Smart Insights 24 Nov Read up on our latest pharmaceutical marketing strategy recommendations to optimize your marketing plan and convert more customers over the next 12 months Take stock heading into 2021 after what has been a challenging year for pharmaceutical marketers, healthcare, medical and high-science marketers, and all who work in the industry. The strategic evaluation and forecasting […] Read More
New and improved crawl stats for your site 24 Nov Tuesday, November 24, 2020 To help website owners better understand how Googlebot crawls their sites, we’re launching a brand new version of the Crawl stats report in Search Console. The new Crawl Stats report brings the following exciting new features: Total number of requests grouped by response code, crawled file type, crawl purpose, and Googlebot […] Read More
