What Every Business Must Know About The Benefits of iPaaS

29 Jan

Many businesses around the world are currently facing the same challenge. How do businesses and IT teams across many organizations establish an integrated network that matches the flexibility of cloud applications? While you may have several highly functional cloud applications which cover finance, customers, logistics and eCommerce aspects individually, it is not guaranteed […]

7 Best Google Forms Alternatives in 2021 (Better Features + Free)

29 Jan

Are you looking for a Google Forms alternative? Google Forms is one of the most popular free form builders and is part of Google Workspace (G Suite). However, it doesn’t provide a high level of flexibility when it comes to customization or advanced features to collect data from visitors. In this article, we’ll share the […]

Eight simple steps to write epic product descriptions that boost conversions

29 Jan

30-second summary: Issues with increasing your site’s organic traffic may be attributed to low organic CTRs. Creative title tags helps your site create a positive first impression. Limit your meta description to under 160 characters to avoid truncation. A well-optimized, keyword-rich URL can increase organic CTRs by 45%. Leverage the power of rich results to […]

Here’s What Nobody is Talking About

29 Jan

I know you are ready for 2021 marketing trends because you read this blog and tons of other marketing blogs, right? Here is the thing: I also read the most popular marketing blogs, follow all of the marketing YouTube channels, and listen to the same podcasts you do. And I’ve noticed very few people are […]

4 Examples of Conversational Apps Changing the Mobile Customer Experience

28 Jan

Customers and prospects want fast, responsive conversations. They also want to feel like they’re having a personalized interaction with brands. Conversational apps are one way to deliver what customers and future customers want. According to Hubtype, conversational apps cut down goal completion time for users by 40% and increase the completed number of goals by […]

How social media moves markets: Analyzing GameStop (GME) using social listening data

28 Jan

After five years of downward movement, GameStop (GME) shares skyrocketed this week—going from a closing price of $4.28 per share on January 27, 2020 to $345 on January 27, 2021, one year later. This morning, shares reached $490 in pre-market trading. So what sparked this more than 7,200% increase in GME—and a 689% run just […]

An Introduction to Schema Markup for SEO

28 Jan

SEO is not that complicated until it suddenly is. These complications manifest in various ways, ranging from the simple (prioritization based on impact) to the increasingly complex (TF-IDF, or term frequency-inverse document frequency). Structured data for SEO, also known as schema markup or structured data markup, falls somewhere in the middle. According to W3Techs, approximately […]

20+ Instagram Demographics that Matter to Social Media Marketers in 2021

28 Jan

With the rising popularity of various social media platforms and the increased use of social media worldwide, social media marketers are more active than ever. We all know how the coronavirus pandemic has hit the global economy and brought about some serious business operation transformations. With lockdowns and social distancing, people across the globe have become […]

How to Create and Sell Online Courses with WordPress (Step by Step)

28 Jan

Did you know that you can create a successful online course with WordPress? Selling online courses is a popular online business idea that you can start with a very small investment and no technical knowledge. Whether you’re looking to create an online course to sell or simply add an online course for your existing students, […]

LinkedIn Ad Retargeting: What Marketers Need to Know : Social Media Examiner

28 Jan

Social Media Marketing Industry Report In our 12th annual social media study (46 pages, 60+ charts) of 5,200+ marketers, you’ll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! Get this free report and never miss another great article from Social Media Examiner. [ad_2] Source […]

A Quick Guide for Creating an Effective Sales Plan

28 Jan

Could your sales efforts use a little push in the right direction? If you don’t have one already, a sales plan could be just the thing you need to help you map out your strategy and measure its effectiveness. Writing and implementing a sales plan is an excellent practice for business success and can be […]

How to Create a LinkedIn Newsletter (and Why They Matter)

28 Jan

Launched in 2003, LinkedIn has become the most popular social network for professionals. With over 700 million users globally, it is now one of the biggest social media platforms. That’s why every brand should be using LinkedIn to grow their brand. One way to do that is by creating a LinkedIn newsletter. What Is a […]

How to Use YouTube Analytics to Grow Your Channel

28 Jan

Building a must-see YouTube channel starts with understanding your audience. And there’s no better place to gather actionable insights than your YouTube Analytics. Want to know which of your videos are binge-worthy? Curious where the bulk of your viewers are coming from? Well, the answers are just a few clicks away. But while YouTube’s native […]

Where to Start with Digital Marketing? Do These 10 Things First

27 Jan

It’s the one question I hear most often. It has various forms: Ok, but where should I start? What are the 2-3 things I should do now? What’s the first thing we should be thinking about? It’s often asked at the end of meetings about SEO, content strategy, Analytics, web design or really any topic […]

Healthcare marketing: Optimizing customer experience

27 Jan

Your customer’s omnichannel digital experience is key to meeting your healthcare marketing goals. Your ability to prioritize determines how fast you’ll get there Naturally, user experience (UX or CX) applies to just about every marketing sector right now. But, where healthcare marketing comes into its own, is the sheer opportunity for data-driven personalization. Customer-focused marketing […]

What brands need to know before celebrating Black History Month 2021

27 Jan

Every February, brands suddenly find they have something to say (or sell) on social media regarding Black History Month. But following a year of racial justice protests and more companies than ever taking a stand on social and political issues, brands are under pressure to get Black History Month 2021 right. It’s become common for […]

3 Cost-Efficient Marketing Tips for Nonprofits

27 Jan

If you work for a nonprofit, chances are you don’t have a huge budget to throw at elaborate email marketing or other marketing initiatives. Making the most with what you have is essential, especially when your ability to market effectively to your audience is so closely linked with your ability to raise funds for your […]

Why You Need To Be Using Google Ads Bid Automation

27 Jan

Bid automation is one of the top debated topics in the digital marketing industry. It’s not a matter of why you should be using automation, but how you are using it to achieve your goals and amplify growth efforts. Over the last few years, Google has recommended that advertisers move to automated bidding strategies to […]

Five hacks to enhance your organic CTR and rankings in SERPs

27 Jan

How to Create a Services Section in WordPress

27 Jan

Do you want to add a services section to your WordPress website? Many professionals, small companies, and agencies need a way to showcase their services across their website. In this article, we’ll show you how to easily create a services section in WordPress. We’ll also share how to collect leads from your services section with […]

How to create an XML sitemap and submit it to Google

27 Jan

30-second summary: A sitemap is one of the technical sides of SEO. A sitemap doesn’t boost your SEO traffic but helps search engines index your web pages faster. It’s very easy to create an XML sitemap and doesn’t require any coding knowledge. Once a sitemap is created, you need to submit it to Google. Through […]

Is It Better to Embed Videos or Link to Them?

27 Jan

Video is a powerful marketing tool—it can drive traffic, leads, and (most importantly) revenue. In fact, 78% of video marketers say video directly increases sales. There are currently two ways to place videos on your landing pages or website—link or embed videos. While both help you leverage the power of video marketing, they can have […]

Page Not Found | Sprout Social

26 Jan

Topic All Topics All Career Growth Diversity, Equity & Inclusion Leadership Leveling Up Marketing Disciplines All Marketing Insights Culture Strategies Customer Experience Digital Transformation What’s Next All Platforms Facebook Instagram LinkedIn Other Platforms Pinterest Review Sites Twitter YouTube All […]

How to Get a Leg Up in Competitive Marketing Using SEO Strategies

26 Jan

Much like life, search engine optimization (SEO) is a journey and not a destination. Basically, that means there’s no universally perfect one-size-fits-all or practical SEO strategy. A big part of your responsibility as a business owner or brand ambassador is to map out an SEO strategy that works perfectly for your business while still maintaining […]

What not to do on social media in 2021

26 Jan

Unless you’re Doctor Strange with a time stone, there’s little use in trying to predict the future. Because if 2020 taught us anything, it’s that nothing is for certain and plans can change on a whim. So instead of trying to anticipate the next big thing for 2021, we’re going in the opposite direction and […]

Video Ads to Build Consumer Trust in eCommerce

26 Jan

When you have an eCommerce business, consumer trust can never be taken for granted. It is a key element that allows you to build a solid online reputation, attract new prospects, and nurture them into becoming loyal customers. The thing is, consumer trust is usually slow to build and easy to lose. You need to […]

This Week: Facebook, Google, DuckDuckGo, And More!

26 Jan

Digital marketing should now be a vital component of your business’s marketing strategy. Likewise, the digital marketing industry is rapidly evolving, so it is essential to keep your marketing plans up to date. Staying on top of the latest internet marketing news will help you understand what is trending in this field and what new […]

Pinterest SEO guide: Eight tips for search-friendly pins

26 Jan

30-second summary: Every pin has the potential to be discovered by thousands of users creating a chain reaction of activity. Google loves Pinterest and places its pages on the top positions, including SERP features and Google Image search. Linking your Pinterest account and website together is an important step towards better SEO performance. Using the […]

How to Add New Users and Authors to Your WordPress Website

26 Jan

Do you want to add new users and authors to your blog? WordPress comes with a built-in user management system. This lets you add users with different roles and permission levels. In this article, we will show you how to add new users and authors to your WordPress website. Adding a New User or Author […]

How to Create the Perfect Business Listing

26 Jan

Local search visibility helps drive traffic, customers, and revenue. There are several ways you can improve local visibility. The first is to ensure your business listings are included on major listing sites like Google, Yelp, and Yahoo. The Importance of Business Listings How often do you see a business listing pop up on Google with […]

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