Start 2021 Off With A Superior Content Calendar 26 Jan New year, new content calendar! What is a content calendar? A content calendar is a valuable content strategy to plan and organize your published content throughout the year. It helps you identify the blog topics that attract your target audience and when you should publish those topics to drive your business growth. To create a […] Read More
Start 2021 Off With A Superior Content Calendar 26 Jan New year, new content calendar! What is a content calendar? A content calendar is a valuable content strategy to plan and organize your published content throughout the year. It helps you identify the blog topics that attract your target audience and when you should publish those topics to drive your business growth. To create a […] Read More
How To Write Affiliate Reviews That Convert 25 Jan Now it is your turn to get started building your own Authority Website. To help you get started, we put together a free video training that will give you all the tools and tactics you will need to get started even if you don’t have any prior experience. Click the button below to join the […] Read More
From revenue generation to reputation and retention 25 Jan 30-second summary: SEO is without a doubt the most cost-effective channel for enterprises today. SEO also adds incremental value in a number of different ways. It helps maintain brand equity, helps inform product and sales. SEO can also be used as a PR channel and vice-versa. From consumer behavior trends to market and demand volatility, […] Read More
The right fit: How to find influencers for your brand’s marketing campaign 25 Jan For all the think pieces out there proclaiming influencers are a dying breed, influencer marketing is unquestionably here to stay. Sixty-three percent of marketers plan on increasing their influencer marketing budget in the next year. If you’re considering an influencer marketing program, you’ll have plenty of options. On Instagram alone, there are an estimated 500,000 […] Read More
5 areas to master to thrive in tomorrow’s workplace 25 Jan Basic marketing principles may remain the same but the digital marketing skills and tools you need to thrive in the workplace are constantly evolving. How can tomorrow’s digital marketers future proof their marketing skills? Preparing for a job in the marketing world tomorrow will be vastly different than it is today. While the basics of […] Read More
Building your social media marketing strategy for 2021 25 Jan Looking to fine-tune your social media marketing strategy for 2021? Good! Now’s the perfect time to make it happen and leave 2020 behind for good. Sure, doing so might seem daunting given how social media is so much more competitive and complex than it used to be. The reality, though? A succinct strategy will help […] Read More
NEW Hero Conf & SearchLove Virtual Summit 25 Jan Canceling our 2020 events left us missing you: the shakers and movers of digital marketing. We aren’t patient enough to wait until we’re back face-to-face… So we are bringing together our networks, virtually, with 20+ sessions aimed at arming the marketers of today with the newest updates, strategies, and efficiencies available in SEO & paid […] Read More
10 Valentine’s Day Marketing Ideas Your Customers Will Love 25 Jan If you’re like most business owners, you’re constantly looking for ways to engage your existing and potential customers. Valentine’s Day is the perfect holiday to reach out to your customers, even if your business isn’t directly related to the industries that usually benefit from this holiday. We’ve come up with a list of 10 Valentine’s Day […] Read More
Do You Need A Voice Search Marketing Strategy For PPC? | The Click Fraud Blog 25 Jan Voice searches have been growing in volume (excuse the pun) with the popularity of voice assistants. Siri, Alexa and Google Assistant have all made it as easy to run a voice search as it is to type in your query. And that’s why over 20% of all searches in the Google App now come from […] Read More
How to Get a Free Domain Name in 2021 24 Jan Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. You need a solid online presence in this day and age. The best way to get this is to start a blog, a website, or an ecommerce store. But before you can launch any […] Read More
15 – The Social Media Hat 24 Jan Reading Time: 9 minutes A recent study from App Annie showed that not only did mobile app and social platform usage rise, unsurprisingly, in 2020, it also revealed, somewhat surprisingly, that TikTok has dethroned Facebook for most time wasted, ah… invested, by users. We spent an average of 21.5 hours a month on TikTok last […] Read More
How to Start an Online Store in 2021 23 Jan Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. Are you planning to launch an online store? Your timing couldn’t be better. The ongoing pandemic has caused online shopping to soar, with most people staying home. But that doesn’t take away the challenges […] Read More
7 Best Webinar Software Platform for Small Businesses (Compared) 23 Jan Are you looking for the best webinar software for your business? There are many webinar platforms that allow you to run live webinars and automated evergreen webinars to connect with your users and grow your business. In this article, we will share the best webinar software for small businesses, and compare their features so you […] Read More
How to Prevent Facebook Hacks 23 Jan If you’re like most business owners, you’ve invested resources in creating a Facebook business page that engages your customers. You may have spent years growing your following and building trust. What if something leaves your business page vulnerable to a Facebook hack? Here is what you need to know to protect yourself—and your business—from a […] Read More
9 Amazing Ideas Will Make Your Holiday Social Media Campaign Pop | 23 Jan As the season of gift-giving draws near, companies are hopping onto holiday trends. The holidays are a great opportunity for businesses to make more sales. However, when it comes to holiday marketing, it can be different every year. New marketing trends see growth and fall every year. Many companies look to past strategies to see what […] Read More
9 Amazing Ideas Will Make Your Holiday Social Media Campaign Pop | 23 Jan Home >> Social Media >> 9 Amazing Ideas Will Make Your Holiday Social Media Campaign Pop Are you ready for the holidays? As the season of gift-giving draws near, companies are hopping onto holiday trends. The holidays are a great opportunity for businesses to make more sales. However, when it comes to holiday marketing, it […] Read More
Why Social Impact Storytelling Will Be 2021’s Hottest Content Trend 22 Jan After the sadistic uncertainty of 2020, it feels a bit ridiculous to try to predict what 2021 will bring. But one thing is clear: Gen Z and millennials are changing the way that brands tell their stories and position themselves in the market. That’s right. After a decade killing chain restaurants, marriage, and the McDonald’s […] Read More
Six tips (and tools) to building a world-class remote marketing team 22 Jan Working from home does require a certain approach to be effective, but if you get it right, you can build an effective remote marketing team With more of us working from home than ever before, use these top tips to build a remote marketing team so you can keep your team on track and meet […] Read More
How Apple’s iOS14 Update Will Impact Your Facebook Ads 22 Jan This post was written by: James Corr, Rachel Danto, and Kia Street What is the Apple iOS14 Update? Apple’s iOS14 update, an ongoing rollout, will require Apple device users running iOS14 to explicitly grant permission to all websites, mobile/apps, etc. with marketing or advertising tracking enabled before they can gather data and follow that users […] Read More
Four marketing strategies to increase app store downloads and engagement 22 Jan 30-second summary: App marketing is intensely competitive. There are limited channels to market your app but millions of apps to compete with. It’s important to maximize every opportunity. Like SEO, App Store Optimization involves keyword research and optimization. App developers have limited space for their keywords and much competition to face. Hence, precision is highly […] Read More
B2B lead generation using Instagram Stories: Six tips with examples 22 Jan 30-second summary: For B2B marketers, Instagram Stories may not seem the most obvious medium for content creation, but it can be a very effective one. B2B brands are able to generate 20x more engagement on Instagram compared to LinkedIn. Digital Marketing Strategist, Sumeet Anand details on six ways B2B marketers can use Instagram Stories for lead […] Read More
40 Useful Tools to Manage and Grow Your Blog (Updated) 22 Jan Readers often ask us what tools we use to manage and grow our WordPress blogs. We have listed some of them in our WPBeginner Blueprint, but there are some more that we use on our different projects. In this article, we’ll share our list of 40 useful blogging tools to manage and grow your blog. […] Read More
Six Advantages of Hyperbolic Discounting 22 Jan You may not know what hyperbolic discounting is, but it has vast ramifications on society as a whole. Additionally, a lot of people do not use the power of hyperbolic discounting in conversion optimization. What Is Hyperbolic Discounting? Put simply, hyperbolic discounting happens when people would rather receive $5 right now than $10 later. That’s […] Read More
Top four SEO myths debunked: Director’s cut 21 Jan 30-second summary: SEO is rife with myths and it is difficult to separate fact from fiction. SEO and SEM, while complementary, are not the same thing and cannot be approached the same way. SEO is not a temporary or one-time adjustment — far from it. Your SEO agency, while rockstars are not superhuman. They cannot […] Read More
The greatest hits: Repurposing your best content for social media 21 Jan In today’s crowded social media landscape, social marketers know how challenging it can be to get their brand’s content to rise above the noise. Throw in the fact that many social media algorithms prioritize relevance over chronological order and social teams find themselves posting all kinds of content to see what sticks and what doesn’t. […] Read More
How Social Listening Creates Better Marketing Messaging 21 Jan The importance of your marketing messaging can’t be overstated. Because what you say (and how to say it) to your customers ultimately defines your brand. That said, businesses need to make sure that their messaging is flexible enough to evolve. Customers change. Industries pivot. By having a constant pulse on which messages perform best to […] Read More
How to Automate Excel Solver 21 Jan In How to Get More out of Excel Solver I covered techniques to enhance your model and empower your analysis. One of the topics I received the most questions on is the automating the solver to solve for multiple values. There was a brief explanation in the previous article, but nothing dedicated to how to […] Read More
How to Add a Request to Callback Form in WordPress 21 Jan Do you want to add a request to callback form on your WordPress site? A request to callback form allows users to provide you with their phone number, so you can call them at their convenience. This helps you capture more leads, improve conversions, and grow your business. In this article, we’ll show you how […] Read More
14 Brilliant Email Signature Examples and Trends for 2021 21 Jan Email marketing has long become its own separate branch of marketing. With email being used for decades, it’s really difficult to stand out in the recipient’s inbox. For this reason, companies utilize every means to get noticed. And those who succeed make email among the most influential B2B marketing channels. There are several means of getting noticed […] Read More
