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The Right Way to Remove WordPress Version Number

08 Jul

Do you want to remove the WordPress version number from your website? Many believe that removing the WordPress version number from your website’s source code can prevent some common online attacks. In this article, we’ll show you how to easily remove WordPress version number the right way. Why Remove WordPress Version Number? By default, WordPress […]

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4 Brands That Have Upped Their Audience Social Media Engagement

08 Jul

 We’re always looking for new tips, tricks, and hacks for engaging with social audiences — and sometimes, the best place to look is at the brands that are already doing it right. You can learn a lot from what others have done to ace the game, and you can also pick up plenty of insider […]

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Digital Experience Platforms: Overview, Resources, Examples

07 Jul

Experience is kind of the holy grail when it comes to customer interaction, from marketing and sales to customer service and brand loyalty.  It’s something we all talk about, work toward, and set as a goal, but to some degree, it remains a concept we’re always trying to work for.  When do we actually achieve […]

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Welcome SearchWP to WPBeginner Family of Products

07 Jul

Today, I’m extremely excited to share that SearchWP has joined Awesome Motive, and it is now part of the WPBeginner family of products. SearchWP is a powerful WordPress search plugin that helps you improve your site search to deliver more relevant results. Over 30,000 websites use SearchWP to improve their content discoverability, reduce website abandonment, […]

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How to Build a Marketing Tech Stack to Scale Business

07 Jul

Is your marketing tech stack actually helping your company grow? It’s no secret that businesses today rely on a ton of different tools to reach their target audience. But consider that the average company juggles hundreds of apps at a time and is constantly churning through software. This phenomenon results in wasted time for your […]

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Why social media teams will be at the center of conversational commerce

07 Jul

The next frontier of ecommerce is already here—regardless if consumers and brands are ready or not. It certainly caught one family in Texas off guard a few years ago. What started out as a conversation between a six-year-old girl and the family’s Amazon Echo Dot turned into an order for a dollhouse and four pounds […]

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12 Best Sports Affiliate Programs In 2021

07 Jul

The global sports industry is estimated to be worth at least $614 billion, this amount spread across sporting goods and events. Or to give you some perspective, roughly what the United States spends on defense each year. Sports fans are more than happy to spend money once you connect them with the right products or […]

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Keywords & YouTube – All You Need to Know

07 Jul

If you want people to find your video content, you need the right keywords.  It sounds so simple, doesn’t it? Well, the key is knowing which keywords are the right ones for you, where to find them, and how to implement them on your video to boost your SEO ranking.  Just as you put a […]

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10 Geotargeting Tips to Maximize Your Google Ads ROI

07 Jul

I have good news and bad news. The bad news is every advertiser has a budget they need to stick to. The good news is you can stay within budget by getting selective with where your money is going. Literally. We’re talking geotargeting. Geotargeting is a form of targeting by location that lets your ads […]

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Highlight your customer support methods in Google Search

07 Jul

Wednesday, July 7, 2021 Customers are often looking for ways to contact businesses, and Google works to show the best available information to help them in a variety of ways whenever we can. You can help us with this by following several best practices that help ensure we’re showing the most accurate information for your […]

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Highlight your customer support methods in Google Search

07 Jul

Wednesday, July 7, 2021 Customers are often looking for ways to contact businesses, and Google works to show the best available information to help them in a variety of ways whenever we can. You can help us with this by following several best practices that help ensure we’re showing the most accurate information for your […]

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How to Perform Effective Keyword Research

07 Jul

Getting one of those coveted top spots on the search results page requires more than just a dose of good luck. In addition to high-quality content, you’ll need a targeted keyword strategy that’s specifically geared to connect with your audience. The better job you do choosing your keywords, the better chance you’ll have of popping […]

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4 Secrets to Bringing Your Social Media In-House With a Small Team

06 Jul

4 Secrets to Bringing Your Social Media In-House With a Small Team If you run a business with a small team, you probably have a love-hate relationship with social media. On the one hand, it allows you to connect with customers, drive more sales, and build social proof. It can also be wildly time-consuming and […]

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How to Use Twitter Advanced Search to Drive 100% More Leads

06 Jul

There are 69.3 million U.S.-based users active on Twitter, meaning it’s a platform full of potential when it comes to lead generation within the states. Unfortunately, it can be hard to know how to find leads effectively on Twitter—unless you know how to use Twitter’s advanced search queries. That’s why I’m going to tell you […]

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How Location Page Providers Stack Up for Core Web Vitals

06 Jul

Core Web Vitals are everywhere in the SEO news these days. We’ve known for years that slower website loading results in conversion loss, and that it impacts ranking, but now we have three metrics to focus on: Cumulative Layout Shift, Largest Contentful Paint, and First Input Delay.  For businesses with physical locations, location pages tend […]

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24 email marketing tips to improve your email CTR

06 Jul

Practical ideas you can test today and start boosting your email CTR (click-through rate) and get more from your email campaigns Leads are the lifeblood of every digital business, and email marketing is a proven method to get leads and sales flowing. Email CTR often exceeds those of other digital marketing methods; however, there are […]

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Building Report Templates That Stand the Test of Time

06 Jul

Back in 2014, when we founded the analytics practice at Portent, reporting to our clients looked a lot different than it does today. We had an Excel spreadsheet template with pivot tables and macros, but entering data into them was a completely manual process that tied up our practitioner teams for the entire first week […]

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How Retrospectives Strengthen Agency-Client Relationships

06 Jul

All humans are born with a natural negativity bias, causing us to dwell more on negative experiences than we do on positive ones. This bias can make even the idea of negative feedback anxiety-inducing, leading many to avoid the opportunity altogether.  For agencies, however, avoidance is not an option. Receiving and giving constructive feedback is […]

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Three Social Platforms To Try Other Than Facebook

06 Jul

For the last few years, we have seen a huge uptake in the growth of advertisers using social media platforms as key pillars in their advertising strategies, with Facebook being the dominant platform in the field. We want to broaden our approach and reach new untapped audiences in fun and innovative ways by expanding into […]

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How to Write Copy That Sells (Anything): 102 Tips & Examples

06 Jul

Let’s get one thing straight: If it’s not selling something, it’s not copy.  Any word or phrase you put in front of your audience sells some form of information at some form of a price to your readers, whether that’s their trust, time, effort, attention, clicks, or actual dollars. This means that all of your copy—your home […]

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How to Connect Google Sheets with WooCommerce (in 5 minutes)

06 Jul

Do you want to connect Google Sheets with WooCommerce? Connecting Google Sheets with WooCommerce lets you easily manage order and customer data and share it with the rest of your team. In this article, we’ll show you how to connect Google Sheets with WooCommerce, step by step. Why Connect Google Sheets with WooCommerce in WordPress? […]

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5 Types of Post-Purchase Emails to Boost eCommerce Sales

06 Jul

In recent years, multichannel marketing strategies have established themselves as the cornerstones of contemporary digital marketing. In our current digital era, marked by this multichannel approach to brand communication, email marketing has risen to the occasion, becoming one of the most popular digital touchpoints and lead conversion tools. However, eCommerce brands sometimes struggle to keep […]

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People of Seer: Meet Lindsey Scott

06 Jul

Welcome back to People of Seer: Philly Edition! In this series, you’ll get to meet our team and learn about what makes them the best around (in our humble opinion). 💡 Lindsey Scott, Operations Lead – Business Strategy & Client Engagement, Philly Food Scene Aficionado   Where do you live? What should we not miss […]

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4 Types of Influencer Marketing Campaigns for Small Budgets

05 Jul

Reading Time: 5 minutes There’s no doubt that influencer marketing has unmatched penetration. Everybody from retailers to creatives has taken to the trend like fish to water. Statista found that nearly 70% of companies (with 100+ employees) plan to use influencer marketing campaigns in 2021.  The writing on the wall is pretty clear. COVID or […]

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Direct To Consumer (D2C) campaign example and recommendations

05 Jul

Direct to consumer campaign case study: Warby Parker Warby Parker is a glasses designer, manufacturer, and retailer taking the world by storm. Their direct to consumer (D2C) model allows this company to build relationships directly with customers and benefit from retaining them, without expensive intermediaries and partners. “By circumventing traditional channels, designing glasses in-house, and […]

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Healthcare digital transformation strategy and planning recommendations

05 Jul

If you’re looking to attract and retain more customers for your medical business online, we’ve got pharma and healthcare digital transformation solutions for you Healthcare digital transformation is a staged program of organizational improvements to pharma/healthcare business models, people, processes, and technologies to integrate digital marketing into a business in order to maximize the potential […]

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10 Automated Video Creation Tools, Tips, and Resources

05 Jul

Video content creation can be a massive headache. I get it. Even for seasoned marketers, creating compelling content is a challenge. The real uphill battle is trying to create that level of content regularly. That’s why we’re taking a closer look at automated video creation and some of the best tools your brand can use […]

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How to Display Breadcrumb Navigation Links in WordPress

05 Jul

Do you want to display breadcrumb navigation links on your WordPress site? Breadcrumb navigation tells users where they are on a website relative to the homepage. This breadcrumb trail is then also displayed in search results which makes your website stand out. In this article, we’ll show you how to display breadcrumb navigation links in […]

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WPBeginner Turns 12 Years Old – Reflections and Updates

04 Jul

Today WPBeginner turns 12 years old — which means we pretty much have a teenager on our hand Like every year, I want to take a few minutes and do a quick recap of all the major things happening in business as well as my personal life. WPBeginner Story I started using WordPress when I […]

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How to Generate Revenue Using YouTube

04 Jul

Reading Time: 6 minutes Curious about YouTube Monetization? It’s possible to make millions of dollars on YouTube; even 9-year-old Ryan Kaji can do it.  You don’t just create a video, edit it, upload it, and magically start making money – there’s a lot more to it than that.  As well as becoming a YouTube Partner, […]

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