Ecommerce Consulting Services 27 Oct In 2019, ecommerce sales were $3.53 trillion worldwide. According to Statista, that number is projected to grow to $6.54 trillion by 2023. Online shopping was a popular past time before the pandemic, but ecommerce has grown by 20 percent in 2020 alone. Are you ready? With the right preparation, ecommerce retailers can achieve double-digit conversion […] Read More
Create awesome content for the finance sector 26 Oct What’s the secret to a successful finance content marketing strategy? Find out with our 8 foolproof tips. The finance world can be a tough place for a marketer. Creating inspiring finance content marketing that communicates your brand’s messages, engages customers and keeps the compliance team happy is a tough nut to crack. But fear not […] Read More
Your Guide to Social Media Targeting 26 Oct These days, everyone is a publisher. Brands, consumers, businesses and agencies alike are creating digital content at a speed that far outpaces our ability to consume these messages. Some publishers attempt to solve this problem strictly with creativity. While creativity is a component of high-performing content, it’s not the only factor to keep in mind. […] Read More
Best practices for Black Friday and Cyber Monday pages 26 Oct Tuesday, October 26, 2020 The end of the year holiday season is a peak time for many merchants with special sales events such as Black Friday and Cyber Monday. As a merchant, you can help Google highlight your sales events by providing landing pages with relevant content and high quality images. Best Practices The following […] Read More
Best practices for Black Friday and Cyber Monday pages 26 Oct The end of the year holiday season is a peak time for many merchants with special sales events such as Black Friday and Cyber Monday. As a merchant, you can help Google highlight your sales events by providing landing pages with relevant content and high quality images. Best Practices The following are recommended best practices […] Read More
27 Best Networking Email Subject Lines (+9 Full Templates!) 26 Oct Any aspiring professional or business owner knows the importance of networking, and while there’s no shortage of networking events and opportunities, whether virtual or in-person, the part where most individuals tend to fall short is the follow-up, which is almost entirely dependent on email (aside from LinkedIn). In this post, I’m going to equip you with […] Read More
How to Easily Add Interactive 360 Degree Images in WordPress 26 Oct Do you want to add interactive 360 degree images to your WordPress site? Interactive 360 degree images can be used to create virtual tours or allow users to interact with product images with multiple angles. In this article, we’ll show you how to easily add interactive 360 degree images in WordPress. Why Use Interactive 360 […] Read More
Instagram Filter Hacks: How to Tap Into Hidden Filters : Social Media Examiner 26 Oct Social Media Marketing Industry Report In our 12th annual social media study (46 pages, 60+ charts) of 5,200+ marketers, you’ll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! Get this free report and never miss another great article from Social Media Examiner. [ad_2] Source […] Read More
How to get more from your links 26 Oct 30-second summary: SEO strategists focused on link building often forget that it’s much easier to optimize their existing link equity than it is to build more. Large enterprise and ecommerce websites with thousands of landing pages often spread PageRank too thin, sending link equity to pages that are unlikely to ever rank. SEO strategists can […] Read More
Top 10 Actionable SEO Tips to Rank your Amazon Products Listing Much Higher 26 Oct Amazon is a global leader and one of the fastest growing retailers on eCommerce. In fact, most consumers start their very first online shopping search on Amazon, and 206 million people visit it every month. With 81% of clicks going to brands on the first page of the search results, 70% of Amazon shoppers never […] Read More
05 – The Social Media Hat 26 Oct In 2006, a Stanford linguistics professor published a brief paper – less than 500 words – but sometimes it’s totally cool to be brief because in this 9-paragraph essay, Prof. Arnold Swicky outlined five different ways that human beings like you and I perceive the world around them that is, well, delusional. In his words, we’re “set […] Read More
4 Differences Between Creative and Marketing Agencies 26 Oct Do you need a creative agency or a marketing agency? Look at the most successful companies today, and you’ll see the magic of both agency types at play. Take Apple for example. Apple’s marketing believes that “design and utility are just two of the reasons behind Apple’s success and certainly give it a competitive advantage.” […] Read More
How to Work With a Consultant: The Ultimate Guide 25 Oct While looking through your business objectives, you suddenly feel your organization needs to shake things up a bit. Unfortunately, your in-house team doesn’t have the required expertise to push through change. So what do you do? Hire a consultant, hands down. A consultant can provide your company with specialized knowledge to help solve specific problems, […] Read More
How to Create Your First Website Like a Pro 24 Oct Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. You’ve decided to create your first website—great! I’m going to teach you to set up your site like you’ve done this thousands of times before. What You Should Know About Starting a Website In […] Read More
6 Electrician Marketing Ideas for 2021 23 Oct Grow Your Electrical Contracting Business In 2021 As your fiscal year comes to an end and the holiday season approaches, now is the time to set the stage for next year. Presenters at business planning seminars and marketing workshops, and even your digital marketing partner all have valuable input into how to make 2021 the […] Read More
Digital marketing statistics sources to inform your marketing strategy 23 Oct Our recommendations on the top 10 free digital marketing statistics covering secondary data sources for Global, European, UK, US, Asia and Latin America Online marketers love statistics about digital marketing. Us too. They allow us to review the growth in customer adoption of the latest digital platforms and technologies, make the business case for investment in […] Read More
How 5G will pave the way for mobile app innovation 23 Oct 30-second summary: Consumers’ and app developers’ wish came true in part when the White House announced the DoD will “relinquish 100MHz of 3.5GHz spectrum for commercial use, a process that will augment U.S. 5G networks over the next two years.” These developments will lay the groundwork for some pretty cool app experiences, as well as a […] Read More
9 Best WordPress Facebook Plugins to Grow Your Blog 23 Oct Are you looking for the best Facebook plugins for WordPress? Facebook is the world’s largest social media platform with more than 2 billion monthly active users. That’s why there are many WordPress Facebook plugins that can help you maximize your online presence. In this article, we have hand-picked the best WordPress Facebook plugins to grow […] Read More
12 Best Landing Page Examples 23 Oct Let me ask you a question… Would you rather have a beautiful website or a website your customers love? From a business perspective, you shouldn’t go for either. Your answer must be 100% I want a high-converting website. Because if people buy, then they both like it and you can safely and predictably scale your […] Read More
How to Effectively Run Multi-Location Review Management 22 Oct Managing reviews can be a challenge for businesses with a single location, so when you have multiple locations or a franchise model, the effort is multiplied. Responding to reviews is an important task in maintaining your brand’s reputation. Fortunately, with a well-planned strategy, you can make tackling the challenges of managing reviews across multiple locations […] Read More
A Guide To Content Management Systems 22 Oct A CMS, otherwise known as a Content Management System, is software used to develop and manage your content through various marketing channels. While most content management systems mainly focus on content management for your website, some also grant marketers the ability to manage content across multiple channels such as web apps, social media and more. […] Read More
Meet me at the drive-in: A renewed American pastime 22 Oct If you had told me at the beginning of 2020 that it would be the year that reinvigorated the American pastime of going to the drive-in, I wouldn’t have believed you. But 10 months and a pandemic into the year, I found myself watching the Drop Dead Drag Pageant at the Lakeshore Drive-In in Chicago. […] Read More
How to set your digital marketing objectives for 2021 22 Oct Without clear digital marketing objectives, you’re basically directionless – and working to achieve vanity metrics that don’t necessarily help you achieve your overall business objectives. Digital marketing objectives underpin all marketing strategy. After all, how do you know what you’re working towards without clear, actionable and achievable metrics? Setting digital marketing objectives should always be […] Read More
How to Identify and Resolve Them 22 Oct In the early days of Google My Business, creating a business listing wasn’t just easy—it was virtually foolproof. All business owners had to do was provide basic information like their business name, address, phone number, and email to be viewed as a legitimate and eligible business listing. But as the saying goes, a few bad […] Read More
How (and Why) to Set Up Microsoft Ads Event Tracking with Google Tag Manager 22 Oct Conversion tracking could not be a bigger deal when it comes to seeing success with PPC campaigns. If you’re not tracking your conversions, how in the world are you going to know what’s working, or what’s not working, or where to put your budget? It’s mind-boggling to me that some folks aren’t using it. That […] Read More
How to Automatically Translate WordPress (Easy Method) 22 Oct Do you want to automatically translate your WordPress site into other languages? There are few different ways to translate your WordPress site: you can manual translations yourself, hire translators, or use AI powered translation tools which have gotten quite good over the years. In this article, we’ll show you how to automatically translate WordPress using […] Read More
How to create a consistent omnichannel customer experience 22 Oct 30-second summary: Customers today have high standards when it comes to their online shopping experiences, so you can’t afford to be lax with your operation. Before you do anything else, you should create some in-depth brand guidelines to steer your company’s creative and conversational output. Responding quickly is paramount because it shows that you’re committed […] Read More
Content Marketing Mistakes You’re Definitely Making 22 Oct We all like to believe that our content is air-tight, but even the best marketers may be making mistakes without even knowing it. From blog posts to emails and everything in between, content is a hugely important part of any marketing strategy. If you’re slipping up, though, you might be losing out on a lot […] Read More
Reimaging Entertainment & Customer Experiences With Social 22 Oct The events of 2020 disrupted the status quo for many industries, but few have been hit as hard as those that rely on face-to-face interactions and in-person experiences. Museum visits are mostly on-hold, live entertainment (e.g. concerts) are a no-go and sporting events are nearly shut out to anyone who isn’t a player. As a […] Read More
Web Content Best Practices: Our 22-Point Checklist for Publishing High-Performance Articles 22 Oct The 80-20 Rule states that 80% of the results come from 20% of the causes. A small number of actions get big results. Big in content marketing, it’s more like 90-10. Every glimpse into every Google Analytics account shows this clearly. The top-performing articles drive most of the impact, both on the traffic side and […] Read More