Com vs Net – What’s the Difference Between Domain Extensions 03 Jul Have you ever wondered what the difference is between .com vs .net domain name extensions? Choosing the right domain name is crucial because it can have an impact on your branding and search rankings. In this article, we will explain the difference between .com vs .net domain extensions and which one is better for your […] Read More
How Genetic Testing is the New Era of Medical Tech – 03 Jul How Genetic Testing is the New Era of Medical Tech Since we don’t know who could be at risk of developing severe COVID-19 symptoms, how can we effectively roll out a vaccine? Genetics has a hopeful window into the future of medical treatment. Understanding genetic testing and it’s relation to predicting severe COVID-19 risk could […] Read More
Chatbot ROI: What You Need to Know and Expect 03 Jul Chatbots have become an increasing fixture for businesses in recent years. From offering in-depth customer information to valuable marketing content, chatbots are serving a number of functions on company websites and other owned channels. But many businesses still want to know if the juice is really worth the squeeze when it comes to chatbots. Is […] Read More
Smart Shopping Ads | TechWyse ‘Rise To The Top’ Blog 02 Jul What are Shopping Ads? Typically, you will find Shopping Ads at the top of the Google Search Engine Results Page (SERP) above the Search Ads and Organic results. Standard (Product) Shopping Ads on Google allow advertisers to promote retail products using the product’s image, title, and price along with the store name. Additional information such […] Read More
How Google’s Search Engine Really Works (A Peek Under The Hood) 02 Jul Google’s search engine is technically complex. There are hundreds (maybe even thousands) of different factors taken into account so that the search engine can figure out what should go where. It’s like a mysterious black box, and very few people know exactly what’s inside. However, the good news is that search engines are actually pretty easy […] Read More
Do Google Ads Work For SMEs? – The Click Fraud Blog 02 Jul As a business owner, you might be wondering if using Google Ads is worth you time. Some have had bad experiences, others just don’t think it’s worth the hassle. And some just don’t think that Google Ads works for anyone except the big guns with the big budgets. The truth is, Google Ads is a […] Read More
15 Business Mission Statement Examples & How to Write Yours 02 Jul Every business sells something. Every business is unique. And every business wants to put its best foot forward both in the physical world and online. Yes, your social media posts, website content, paid ads, emails should reflect that. But it’s also important to have one central statement that brings everything together. Image source That’s where your business […] Read More
14 Best Market Research Tools in 2021 (w/ Free Options) 02 Jul Are you looking for the best market research tools? Market research tools can help simplify your research process and make it easy to collect, analyze, and put customer and market data to use. In this article, we’ll share the best market research tools for your business, so you can make data driven decisions. Why Do […] Read More
5 Marketing & Business Problems Your Roomba Can Fix 02 Jul Have trouble with your marketing and can’t quite figure out what it is? It might be time to consult your Roomba. A robot vacuum cleaner is probably the last thing you think about asking for marketing advice. After all, Roombas are better known for interrupting work meetings more than solving the many marketing mysteries businesses […] Read More
How to Create an Editorial Calendar That Will Streamline Your Content Strategy 01 Jul According to Bill Gates, “Content is King.” That was true in 1996, and it continues to be true today. As consumers become savvier, content continues to play a vital role in educating and converting consumers. However, not all marketers understand how to implement a content strategy correctly. When you don’t start with the basics, you […] Read More
How to Build an Email List: The Ultimate 2021 Guide 01 Jul If you are reading this post, then you already understand the benefits of email marketing. What you need now are the steps to take to start building a list of targeted and engaged subscribers – and that’s exactly what this article will provide you with. When it comes to successful email marketing, I’m an advocate […] Read More
Brand positioning strategy for omnichannel consumer branded goods 01 Jul Discover our framework to plan, manage, and optimize your brand positioning strategy in the era of omnichannel consumer branded goods In its best form, a brand positioning strategy for a company unifies all customer-facing comms and marketing activities. It highlights who the target audience is, and why they need your product (and how you’re going […] Read More
70+ High-Quality Websites Ready to Pay for Your Guest Posts 01 Jul For those in branding and marketing, guest blogging could be a super strategy for building awareness, authority, and… well, backlinks. Tons of authoritative websites welcome content from outside specialists and are ready to pay for it. From business to marketing, from food to fitness — topics and formats are numerous: essays, reviews, blog posts, case […] Read More
The Best Shared Hosting Plans You Should Consider Using in 2021 01 Jul Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. Do you want to skip the read and get right to my top pick? The best shared hosting provider for most people is Hostinger. If you are starting a new website from scratch, shared […] Read More
The Complete Guide to B2B SEO 01 Jul The practice and industry of Search Engine Optimization (SEO) has been around for quite a while now. People generally tend to think about an SEO strategy in terms of ranking high in popular keyword searches. But for business-to-business (B2B) companies, the strategy shifts from a broad audience to a very specific one. B2B SEO has […] Read More
5 Types Of Social Media Content To Accelerate Business Success 01 Jul Ninety-three percent of marketers acknowledge that social media accelerated competition within their industry in the last year. So, what’s one of the keys to standing out from the crowd? Content. Content is at the heart of every social strategy. It’s how brands make their first and lasting impressions on social. It’s the essential ingredient for […] Read More
The Best Cheap Web Hosting You Should Consider Using in 2021 01 Jul Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. Do you want to skip the read and get right to my top picks? The best cheap web hosting service for most people is Hostinger or DreamHost. There’s no need to pay a fortune […] Read More
The New AI Tools On the Digital Marketing Scene 01 Jul Artificial intelligence, or AI, is revolutionizing the digital marketing world from advertising, to content creation, to SEO, and more. It has been named the biggest marketing activity, projected to make the largest impact on business. Gone are the days when an actual human would have to sit down and handle the hundreds of minor tasks […] Read More
13 Email Marketing Tips You Need To Be Using…Now! 01 Jul Even after so many years, email is still going strong as one of the best ways to market your business, and its versatility is unmatched. You can use it to build trust, get important feedback, announce new features, keep customers coming back, prevent churn, and so much more. But with billions of emails going out […] Read More
Multilingual SEO for voice searches: Comprehensive guide 01 Jul 30-second summary: Search engines are laser-focused on improving user experience and voice search plays an increasingly key role With 100+ global languages, people are prone to searching in their native language How do you optimize your website for multilingual search while keeping a natural and conversational tone? Atul Jindal accurately guides you through the process […] Read More
How to Customize WooCommerce Checkout Page (The Easy Way) 01 Jul Do you want to customize your WooCommerce checkout page? The default WooCommerce checkout page isn’t optimized for conversions. By customizing and optimizing your checkout page, you can increase your conversions and make more sales. In this article, we’ll show you how to easily customize your WooCommerce checkout page, step by step without writing any code. […] Read More
How Triggered Emails can Take Your Conversions to the Next Level 01 Jul eCommerce sales continue to set a new benchmark with each passing year. It is intriguing to know that 23% of small business owners feel the need to strengthen their eCommerce capabilities to survive in the post-pandemic world. It has become important to reach a larger audience and cater to the changing customer behavior to make […] Read More
Social Media Stories: A Guide to Stories On All Networks 30 Jun Social media marketing seems to get more complex by the day as platforms add more features and more ways for businesses to reach their audience. The latest craze that nearly every platform is jumping on seems to be social media stories. While social media stories aren’t anything new, as more platforms add this capability to […] Read More
7 Ways to Transform Your Audience into Brand Evangelists 30 Jun When you hear the word evangelism, religious connotations might spring to mind, but in modern times, it can extend to other areas. Today evangelism may denote a vehement and vocal fan of something, whether it’s a popular sneaker brand or their favorite TV show. Businesses can also have evangelists, and they take the form of […] Read More
The four key types of customer data for marketing or… how valuable is knowing my customers pet’s name? 30 Jun A comprehensive checklist for auditing different customer data types in a CRM or Email marketing system In today’s world of ever-increasing data availability, volume and variety the challenge to know which data is valuable to you is a key step in starting to build a marketing solution. An often-cited response is that ‘all data is […] Read More
5 Surprising Things the Top Ranked Sites on Google Have in Common 30 Jun What separates the heavyweights of the search engine rankings from everyone else? That’s a question every good SEO constantly asks themselves as they look to outrank sites that seem to dominate Google for every relevant keyword (like Wikipedia or WebMD). Unsurprisingly, these sites have more than a few things in common. It’s not just their […] Read More
Factors Affecting Ecommerce PPC Performance 30 Jun In e-commerce paid search, we know that two important aspects of online marketing are to build well-structured campaigns with relevant keywords and good ad copy. The account needs to have the right bid strategies and negative keywords to improve relevance. Even if all these things are done correctly, there are many other factors that can […] Read More
7 Traffic-Crushing Google Penalties and How to Prevent Them 30 Jun Google is serious about its ranking algorithm, updating it constantly to provide users with the best search experiences possible. This also means penalizing pages or sites that violate Google’s Webmaster Guidelines. You can incur a Google penalty by intentionally practicing black hat SEO, inadvertently through improper site maintenance, or simply due to an algorithm update. […] Read More
How to Easily Create a Coupon Site in WordPress 30 Jun Do you want to make a coupon site in WordPress? Coupon sites help customers find discounts and deals online while you make money with affiliate commissions. In this article, we’ll show you how to easily create a coupon website in WordPress without any special skills. What is a Coupon Site? A coupon website is an […] Read More
Why Your Marketing Emails Aren’t Converting 30 Jun Not impressed with the performance of your email marketing efforts? Among all marketing channels, email has the highest potential to deliver growth, revenue, and ROI. So if your emails aren’t converting, you’re missing out on a big opportunity to increase your lead pool and your sales. In most cases, the problem with emails that don’t […] Read More
