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How to Automate Your Instagram Marketing and Get 132% More Engagement

17 Sep

If you know me, you know I love Instagram. Why? Because it is one of the only social networks left that is truly “personable” and the engagement is still decent because of it.  But just like any social network, it requires a lot of time and work. Here’s the thing though, by automating your Instagram, […]

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The Ultimate Guide to Grow Revenue

17 Sep

At Blue Corona, we know a lot about plumber marketing. In the past decade, we’ve meticulously tracked every single advertising strategy we’ve tried for our customers—a great deal of which are plumbing companies—which has allowed us continuously to uncover insights about what works and what doesn’t. And because we’re so passionate about seeing small to medium businesses […]

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6 Best Reseller Hosting Plans of 2021 (Best Value + Quality)

17 Sep

Are you looking for the best reseller hosting? Reseller hosting lets you sell hosting services just like a web hosting company. Web designers, developers, and agencies can offer reseller hosting as an addon service for clients and customers. In this article, we’ll share our favorite reseller hosting so that you can choose the right hosting […]

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More information on how Google generates titles for web page results

17 Sep

Friday, September 17, 2021 Last month, we shared about our new system for generating titles for web page results. Thanks to your feedback, which has been much appreciated, we’ve further refined our titles system. Here’s more about what we’ve been doing and some additional guidance for creators. Title elements are used the most As we […]

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More information on how Google generates titles for web page results

17 Sep

Friday, September 17, 2021 Last month, we shared about our new system for generating titles for web page results. Thanks to your feedback, which has been much appreciated, we’ve further refined our titles system. Here’s more about what we’ve been doing and some additional guidance for creators. Title elements are used the most As we […]

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Dive Into Social Media To Augment Your Keyword Research

17 Sep

Dive Into Social Media To Augment Your Keyword Research Take a close look at the various aspects of keyword research. You will find that it focuses a lot on the online behavioral traits of the target audience and uses information about the audience demographics, what they do, where they go, who they like, and what […]

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What is Google Discover & How Do You Optimize For It?

17 Sep

What Is Google Discover?  First launched in 2016 under the name Google Feed, Google has since revamped this Google mobile app feature to its current version: Google Discover. 💡 Since its release in 2018, Google Discover has gained over 800 million monthly active users.  Google Discover is available on Androids, iPhones, and iPads via the […]

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18 Ways to Improve Your Organic Click-Through Rate (CTR)

16 Sep

Many times, marketers focus their SEO efforts entirely on discoverability. They want to tick that careful balance between keyword optimized and “keyword stuffed,” but here’s a secret: being on the first page of search engine results pages (SERPs) won’t do you any good if searchers aren’t interested in your content. Instead of focusing all your […]

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13 Useful Social Media Tools to Try Today

16 Sep

If you’ve been using social media marketing for your brand for a while, you might have begun to realize that relying on only native apps is limiting. Add on another platform or a new team member and your workflow starts to clog up. Social media tools are necessary for your brand to excel in its […]

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How to Work With the Media in Digital PR

16 Sep

In digital PR, we rely heavily on the media. Working with news stations, editors, journalists, and reporters is an essential part of our job. How we work with the media—the information we give, the assets we provide, and how we respond to their questions—can make or break the coverage and links we get during each […]

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Google Improves the Search Terms Report—What’s the Catch?

16 Sep

Maybe I nerd out over PPC too much, but I think looking through the search terms report is the most entertaining activity. When else do you have the opportunity to get inside the heads of your audience and see what they’re typing into Google? Last year, Google took away some of the fun with limitations they […]

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What to Know (& Do!)

16 Sep

Maybe I nerd out over PPC too much, but I think looking through the search terms report is the most entertaining activity. When else do you have the opportunity to get inside the heads of your audience and see what they’re typing into Google? Last year, Google took away some of the fun with limitations they […]

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How to Unlock Your “Not Provided” Keywords in Google Analytics

16 Sep

Are you looking for a way to see ‘not provided’ keywords in Google Analytics? Google Analytics is a powerful tool that shows how people discover and interact with your website. However, when you try to view which keywords they use to find your site, you often see ‘not provided’ in Google Analytics. In this article, […]

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The Importance of Email List Maintenance

16 Sep

Most of us know that building our email list is important, but many people focus too much on growth and wind up neglecting maintenance. Email marketing campaigns aren’t ‘one and done,’ and neither is your list. Just like your home, your body, and your relationships, your email list requires upkeep to stay healthy. Regular review […]

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Are you a T-Shaped Marketer?

15 Sep

5 Reasons to consider a life as a T-Shaped Marketer There has been much talk within digital marketing of the necessity for marketers to broaden their skill-sets and to embrace and learn the wide range of digital channels (40 in this count) to reach and engage with your audience. The approach of developing a range […]

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5 Seasonal Marketing Takeaways From Fall Flavor Fever

15 Sep

The fall season doesn’t officially start until late September. Unofficially, autumn started in August, marked by the earliest arrival yet of Starbucks’ beloved seasonal beverages. Pumpkin has entered the chat. 🎃 — Starbucks Coffee (@Starbucks) August 24, 2021 Starbucks might be the most prominent purveyor of pumpkin-flavored coffee but it’s just one of the many […]

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DataOps Solutions: Software, Tools, and Alternatives

15 Sep

Data is changing the way we do business. The amount of information available to us as business owners and that we should be processing and using to our advantage is staggering. The amount of digital data, made and distributed, is 79 zettabytes. A zettabyte is one sextillion bytes. It’s a lot. By 2025, that number […]

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The Future SEO: Boardroom edition

15 Sep

30-second summary: SEO’s dynamic nature and Google’s mysterious algorithm specifics keep the industry on its toes Is it possible to simply spot the inefficiencies of SEO in its infancy and foresee trends? With over 20 years of leadership roles, SEO pioneer Kris Jones taps into his experience to help SEOs derive more strategic value Pretty […]

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What is Schema Markup & 6 Easy Types for Small Business

15 Sep

For any digital marketer who wants to elevate their SEO performance, taking the time to add schema.org markup to their web pages can help those pages appear in rich results, which are more clickable and desirable to users. But many hesitate to work on the backend of their websites. They know that schema is important, but […]

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How to Improve WordPress Search with SearchWP (Faster & Better)

15 Sep

Do you want to improve your WordPress search with SearchWP? By improving WordPress search, you can show your users the most relevant results to improve content discoverability and make more sales. In this article, we’ll show you how to improve your WordPress search with SearchWP easily. What is SearchWP? SearchWP is the best custom search […]

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9 Best Affiliate Programs for YouTubers in 2021

15 Sep

So you’ve got your own YouTube channel and you want to earn passive income. In that case, you’d better get to know the best YouTube affiliate programs. The case for YouTube affiliate marketing is pretty clear. By the end of 2021, an estimated 1.86 billion will be using the video streaming platform. Importantly, the days […]

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How to Choose the Best Color Scheme for Your Brand

15 Sep

When it comes to building a website, there are a couple of places that our minds go to first. Maybe it’s finding the perfect layout for website building software, or maybe it’s finding a smart logo or writing informational copy text. Regardless, many people overlook one of the most important aspects of branding and building […]

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The Art of the Upsell Email

15 Sep

Everyone loves to get free cake on their birthday. That elated feeling of getting an unexpected gift is one of the best parts of celebrating.  Receiving upsell emails with a special offer is similar to getting a prize on your big day. Except you get a surprise from a brand that you love for being […]

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Are VTubers the Future of Video Content Creation?

14 Sep

If you follow video marketing trends, you might have noticed an increase in animated videos starring anime-style avatars. This content is created by VTubers, and it’s taking content creation by storm.  Top VTubers have millions of followers and earn hundreds of thousands of dollars a month.  According to experts, the industry is on the rise. […]

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Twitter Metrics: How & Why You Should Track Them

14 Sep

First introduced as a micro-blogging platform, Twitter has evolved into a multi-faceted social network. It’s become a breaking news source, a customer service channel and a networking site. For companies, having a Twitter presence means you’re able to connect one-on-one with your customers while also increasing your brand recognition. Twitter’s statistics are impressive: 206 million […]

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8 [Recent and Unboring] Free Social Media Marketing Courses

14 Sep

More than half of the world’s population uses social media today for just about every aspect of life. This makes it a staple in any digital marketing strategy, but with multiple rapidly evolving platforms, it’s a bit of a beast to harness for business growth. The other problem, as you’ll soon learn, is that finding a free social media marketing […]

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How to Rank New WordPress Content Faster (In 6 Easy Steps)

14 Sep

Do you want to rank new WordPress content faster? Sometimes search engines take some time to index new content, so your WordPress site may not show up in search results or get much traffic at first. In this guide, we’ll show you how to easily rank new WordPress content faster with practical tips. Why Is […]

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iOS 15 and Email Marketing KPIs to Focus On

14 Sep

If you aren’t yet aware of Apple’s iOS 15 rollout and how it impacts your email marketing, then we’re here to tell you you’re behind. Time to play catch up!  This rollout changes how email marketers are able to track the success of their campaigns. Before we dive into that, let’s touch base on what […]

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5 Ways to Strengthen the Retail Customer Journey

14 Sep

Buying products from e-commerce businesses has become commonplace in today’s digital landscape. People purchase everything, from groceries to cars, online, and it’s all thanks to e-commerce businesses. In 2020, the U.S. e-commerce market generated $431.6 billion in revenue, and that number is expected to reach upwards of $560 billion by 2025. But with a rapidly […]

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