How to Run a Social Media Contest to Grow Your Site (Best Practices + Examples) 30 Jul Do you want to run a social media contest to grow your website traffic? Social media platforms already have billions of active users. It is a lot easier to find a very targetted audience that could be your potential customer or subscriber. In this article, we’ll show you how to easily run a social media […] Read More
July 2020 Updates to Paid Media Platforms 30 Jul In this monthly post, we bring you the latest from all of the major platforms. Google Ads What: Buy on Google is now commission-free Details: Following the addition of free product listings a couple of months back, Google Shopping will offer commission-free access to their native checkout within product listings via “Buy on Google”. With […] Read More
Our Top 10 Social Media Engagement Hacks for 2020 30 Jul Social media moves dizzyingly fast, but some fundamental concepts stay the same—like the importance of organic engagement and connecting with your audience. In this article, I’ve rounded up 10 ideas to boost organic engagement, with examples from brands that are successfully adding followers and building communities online. That way, you can use these tips to […] Read More
Hero Conf Is Changing for the Better 30 Jul Our Call to Speak is RE-OPEN. This month we sent out the exciting announcement that we are returning to Austin for Hero Conf 2021, June 2-3. Sign up to stay updated if you didn’t receive our email! On a less proud note, when examining our initial speaker lineup, we realized there was a group of […] Read More
Here’s an alternative to cookies for user tracking 30 Jul Here’s an alternative to cookies for user tracking Your privacy means the world to us. We share your personal information only when you give us explicit permission to do so, and confirm we have your permission each time. Learn more by viewing our privacy policy.Ok [ad_2] Source link Read More
The Power of the eNewsletter 30 Jul All hail the ubiquitous e-newsletter, a crucial part of making an impact with your digital outreach! Among B2B marketers, 83 percent use e-newsletters as part of their content marketing program, and 40 percent say it’s critical to their content marketing success. And chances are you’re probably signed up for a few yourself. E-newsletters may seem […] Read More
A Business Survival Guide During Coronavirus 30 Jul In the U.S. alone it’s been predicted that up to 25,000 shops will close nationwide due to the pandemic outbreak. Businesses closing their doors who are unsure what to do next, it seems the best option would be a transition to online commerce as a means to stay afloat throughout the crisis. Many […] Read More
What are Branded Keywords? How to Optimize for Branded Keyword SEO 29 Jul Googled your company lately? Probably not. When do you, you’re searching for a “branded keyphrase.” Marketers and SEOs usually ignore these phrases. Why? Because they assume that they rank #1 and there’s nothing to gain. Or they just never look up what branded phrases their audience is using. But it’s crazy to ignore the people […] Read More
Effective ways to ask for and get more customer reviews 29 Jul When making purchasing decisions, potential customers put a lot of weight on the experiences of others. Many shoppers seek out reviews to find objective and unbiased information on products they’re interested in buying. As a marketer, social proof such as reviews from customers organically sharing their opinion is extremely valuable. It’s essential to incorporate asking […] Read More
Nine mistakes to avoid when contacting websites for backlinks 29 Jul 30-second summary: A backlink is a link that directs visitors from another website to yours. Obtaining backlinks is fundamental to improving your sites search engine ranking, the best ranking sites have thousands of backlinks. While backlinks are important, they are not easy to get and the outreach process can be timely and expensive. There are […] Read More
Pure open source development is not the future of martech 29 Jul Pure open source development is not the future of martech Your privacy means the world to us. We share your personal information only when you give us explicit permission to do so, and confirm we have your permission each time. Learn more by viewing our privacy policy.Ok [ad_2] Source link Read More
Wasteful Wednesday with Wil Reynolds #9 – Keyword of the Week “Conferences” 29 Jul Watch the Video: Read the Transcript: Howdy friends, Wil Reynolds here for another Wasteful Wednesday. Today we’re going to talk about conferences and events. When someone puts the word conference or event at the end of a keyword, it usually means they were interested in a conference. So if you’re going after the core keyword, […] Read More
12 Ways to Effectively Promote a New Product or Service 29 Jul Coming up with a new product or service is a lot of work, which unfortunately does not stop once it’s ready—launching and promoting it is the other half of the equation. You could be offering the best new product or service around, but if you don’t promote it properly, you’re likely to miss out on […] Read More
How to Design Display Ads That Convert? 29 Jul Have there been times when you’re reading an article, and a banner ad catches your eye? Next thing you know, you’ve clicked on the ad and have found yourself browsing sports shoes. That’s the power of a well-designed display ad — it captures attention and compels users to click on it, driving traffic to the […] Read More
All About Google Ads Audience Targeting | The Click Fraud Blog 29 Jul Say what you like about Google Ads, but when it comes to pay per click they set the pace industry wide. At the end of 2019, Google Ads introduced a selection of new audience targeting methods which quietly improved the PPC game for marketers. Google often does these updates without really telling anyone what’s going […] Read More
Seriously Useful Strategic Frameworks According to 5 Marketing Experts 29 Jul Strategic frameworks are an integral part of any marketing strategy. They help us identify where we are, where we want to go, and what steps we need to take to get there as a business. Marketers use dozens of different strategic frameworks. But how do you know which is the right one? We’ve collected the […] Read More
How to Create an Alert Bar in WordPress (3 Easy Ways) 29 Jul Do you want to add an alert bar to your WordPress site? An alert bar or notification bar is a great way to let visitors know about important updates, special offers, new product launch, etc. In this article, we’ll show you how to create an alert bar in WordPress with 3 easy solutions. Why Create […] Read More
How to Step Up Your Email Marketing 29 Jul The world of marketing is changing fast. And like the industry itself, it’s important to always be adapting, or you could be left in the dust. Email marketing requires that you step up your game every now and then to keep things interesting and ensure that you’re putting your best foot forward. Recipients who see […] Read More
Top 5 Benefits of a Pinterest Business Account 28 Jul Wondering if you should sign up for Pinterest? While each platform has its own demographics that can guide your strategy, there are plenty of benefits to having a Pinterest business account. When you create a business account, you gain access to a lot of Pinterest benefits that you wouldn’t have otherwise, creating so many new […] Read More
10 Reasons why marketers use data to make budgeting decisions 28 Jul 30-second summary: Bear in mind that no marketing strategy has ever succeeded without the complex mix of data analysis and smart budgeting decisions. Marketers face the tough challenge of data-driven decision-making to craft the most profitable and effective marketing plan possible. Budgeting is a crucial part of any marketing strategy. Because of the growing benefits of […] Read More
Ultimate Roofer’s Marketing Guide (2020) – Blue Corona 28 Jul How Roofers Are Increasing Leads, Sales & Revenue Online The needs of consumers are changing—fast. Gone are the days of using the Yellowpages to find the nearest roofing company. In it’s place: digital marketing for roofers. You see, today’s digital-first consumers rely on the internet to find local businesses and educate themselves about what roofing […] Read More
How to develop a social marketing strategy for your business’ reopening 28 Jul Every retailer is thinking about the steps they’ll need to take when it’s time to reopen. And it’s not just operations and logistics teams that need to prepare—your business’ social team also needs to have a plan in place for reopening. Throughout quarantine, social gave brands a direct line to their customers. With in-person shopping […] Read More
Improving the discovery process for agency marketing 28 Jul Who in the agency should work on discovery and how can you convince clients it should be paid for? In the Smart Insights Agency Guide to Discovery, I suggest a checklist of the areas you might explore as part of a ….. The post Improving the discovery process for agency marketing appeared first on Smart Insights. […] Read More
What is it and Defining it in 6 Steps (2020) 28 Jul When I first started out in marketing, I thought traffic was everything. I wanted to be as big as companies like HubSpot. Just look at the image above and you’ll see how many visitors they are getting. They generate 29.61 million visitors a month from 11.74 million people. And those visitors produce roughly 10 billion […] Read More
9 Ways to Level Up Your Facebook Video Marketing 28 Jul Marketing with videos on Facebook can be a great way to get your message in front of your target audience while using a more dynamic ad creative. Most people want more video. The only problem? Video marketing can be intimidating for those who haven’t done it. In this post, I’m going to give some tips […] Read More
How to Add Text to Speech in WordPress 28 Jul Do you want to add text to speech feature in WordPress? Text to speech feature allows you to add an audio version of your articles using artificial intelligence. This is particularly useful for long reads and helping users who prefer audio content while exercising or traveling. In this article, we’ll show you how to easily […] Read More
How to Get More User-Generated Content on Instagram : Social Media Examiner 28 Jul Social Media Marketing Industry Report In our 12th annual social media study (46 pages, 60+ charts) of 5,200+ marketers, you’ll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! Get this free report and never miss another great article from Social Media […] Read More
Multichannel Marketing Plan Infographic 28 Jul A process for creating a multichannel marketing plan combining the SOSTAC® and RACE frameworks Amidst the highs and lows of 2020 in multichannel marketing, one thing that remains constant for managers is strategic planning and frameworks for growth. At this time of year, many are reviewing their options for growing their business using improvements to […] Read More
The 2021 Content Marketing Checklist 27 Jul Lately, it feels like 2015 again, and not just because I’ve spent the last four months comfort-rewatching Veep and the Cavs-Warriors NBA Finals. It’s because content is the hot new marketing buzzword again. This makes a lot of sense; all marketing is digital now, and digital marketing just doesn’t work well without great content. And […] Read More
Digital marketing best practices for new start-up businesses 27 Jul Digital marketing is highly accessible to businesses of all shapes and sizes, no matter your budget size. So you recently started a business. Or maybe you have a small business that you’re trying to get off the ground and running. Of course, now you need to start getting the word out about your start-up. The […] Read More
