How To Create Facebook Video Ads 17 Jul If you want to get more bang for your buck from Facebook ads, it is time to switch to video. Facebook video ads can drive more clicks and leads. They do better because something that moves in the feed will certainly attract more attention than a still image. And you also get to share more […] Read More
The Complete Guide to Creating Your Own Snapchat Filters 17 Jul Since its launch in 2011, Snapchat has allowed users to share quick pictures that vanish into thin air in the matter of seconds. Who would have thought that the popular social tool would become a leading social platform for users of all ages eventually turning into a valuable tool for marketers? Now, Snapchat has are […] Read More
21 Best WordPress Themes for Family Blogs (2020) 17 Jul Are you looking for the best WordPress themes for your family blog? Lots of people use WordPress to build small family websites. It allows them to share family news, events, and photographs with their friends and relatives. In this article, we will show you some of the best WordPress themes for family blogs. Creating Family […] Read More
Interactive martech supergraphics have arrived 17 Jul Interactive martech supergraphics have arrived Your privacy means the world to us. We share your personal information only when you give us explicit permission to do so, and confirm we have your permission each time. Learn more by viewing our privacy policy.Ok [ad_2] Source link Read More
Is Ad Fraud or Click Fraud Illegal? | The Click Fraud Blog 17 Jul With attention grabbing figures like “$25 billion lost to click fraud each year”, clearly click fraud is an illegal practice . In fact, the facts around whether click fraud is illegal are a little murky. Yes, there have been arrests and court cases around the defrauding of online advertisers. And, yes the PPC platforms are […] Read More
Social Spotlight: Ben & Jerry’s and how to take an actionable stand on social 17 Jul Welcome to the Social Spotlight, where we dive deep into what we love about a brand’s approach to a specific social campaign. From strategy through execution and results, we’ll examine what makes the best brands on social tick — and leave you with some key takeaways to consider for your own brand’s social strategy. Overview […] Read More
What is Google Search Console? Dive in with this Beginner’s Guide 17 Jul If you’re just starting your SEO strategy, you may be overwhelmed by all the complicated, expensive offerings out there to analyze site pages, authority, backlinks, and SEO. But if you want to rank on Google, you have to dive in with something. A great place to start is by using Google’s own free tools. If […] Read More
6 Social Media Tips for Plumbers (2020) 16 Jul Social Media Tips for Plumbing Companies to Differentiate Their Brand Online We often think about social media as a personal space. We share cat videos, family photos, and sometimes get into animated discussions about all things light and serious. But can it also be a place for you to market your plumbing business? The short […] Read More
Salesforce announces innovations for uncertain times 16 Jul Release Notes: Salesforce announces innovations for uncertain times Your privacy means the world to us. We share your personal information only when you give us explicit permission to do so, and confirm we have your permission each time. Learn more by viewing our privacy policy.Ok [ad_2] Source link Read More
Thesis and Adobe prove SEO content doesn’t have to be boring to be useful 16 Jul 30-second summary: To make Adobe findable via non-Adobe keywords, Thesis created over 100 helpful, entertaining, professionally informed, SEO-rich articles to draw people closer to the brand. Thesis’ writing director, Tyler Stenson describes a very interesting process of how they worked with Adobe to create valuable, engaging, and unique SEO content. This article serves as a great […] Read More
How SEO Friendly CMS can support your digital goals now and in future 16 Jul 30-second summary: Choosing the right content management system (CMS) to support your content and marketing goals is a big undertaking. A good CMS should be here to support your SEO objectives. The selection includes looking at factors such as budget, the purpose of your website, and the technological capabilities of who will be using the CMS. The […] Read More
How to Start a Podcast: Everything You Need to Know 16 Jul Trying to figure out how to start a podcast? Well, you’re definitely not alone. The podcasting market is currently booming with a staggering 55% of consumers tuning in as of 2020. The good news? Whether for the sake of marketing or simply as a side-project, podcasting has a lower barrier to entry than ever. Meanwhile, […] Read More
Marketing strategy for consultants and freelancers I Smart Insights 16 Jul What kind of marketing strategy should you adopt to reach potential clients? Venngage surveyed 100 consultants and freelancers to find out which ones worked, and which didn’t Creating a foolproof marketing strategy that will land your clients isn’t always an easy task. There are numerous freelancers, consultants, and solopreneurs demanding the attention of a small […] Read More
How Healthcare Brands Can Publish Timely COVID Content 16 Jul A global pandemic impacts everyone and everything. As cases started to spike, it wasn’t long before it seemed like every article, video, and social post tied back to the coronavirus. For many companies, especially in healthcare, covering the topic was vital. They had an obligation to share their knowledge with the public. For others, though, […] Read More
3 Ways to Maximize Team Efficiency Using Sprout 16 Jul Working in social media can be exhausting given the rapid-fire pace of change in our industry. Especially in a leadership position, there are many factors outside your control that can inhibit your team’s performance…like a global pandemic. Because of this, it’s critical that you focus on the factors you can control to ensure that your […] Read More
How To Navigate Google Optimize 16 Jul We all know that PPC campaigns that drive traffic to a website are useless if the landing page is ineffective. That’s why conversion rate optimization (CRO) and a wide selection of CRO platforms exist. Google Optimize is similar to other CRO platforms such as VWO or Optimizely and serves the same purpose; to facilitate landing […] Read More
How to Ask for Reviews (With Examples!) 16 Jul To say that customer reviews are powerful is an understatement. A few sentences in a review can have more influence on consumers than an entire website. A difference of one star—or even a half-star—can be all it takes for a shopper to choose a competitor over you. But in order to get those sentences or […] Read More
What’s Coming in WordPress 5.5 (Features and Screenshots) 16 Jul WordPress 5.5 beta is out, and it is scheduled to be released on August 11, 2020. This will be the second major WordPress release of the year, and it comes packed with many new features and improvements. We’ve been following the development closely and testing the first beta to try out new features that are […] Read More
How to manage your brand through a crisis 16 Jul Back to basics: How to manage your brand through a crisis Your privacy means the world to us. We share your personal information only when you give us explicit permission to do so, and confirm we have your permission each time. Learn more by viewing our privacy policy.Ok [ad_2] Source link Read More
A Necessity for Your Content Strategy 16 Jul Have you pivoted to video with your product promotions yet? Videos are an excellent way to get more eyes on your products since they’re easy to consume and enjoyable to watch. And you don’t need a film degree to make them. Product promo videos are a no-brainer for your content marketing strategy. We know that […] Read More
4 Types of Market Research to Fuel Your Marketing Strategies 16 Jul Market research is at the core of every great marketing strategy. It’s the only way to truly understand your industry, customers, and competitors on an intimate level. Generally speaking, every market research execution can be broken into one of four overarching types of market research. To make it easier to refine your marketing research efforts, […] Read More
How AI and GPS Helps to Combat The Spread of Coronavirus 16 Jul The Coronavirus has infected almost 3.5 million people and counting in the U.S. bringing to light the importance of finding new ways to manage and protect populations against the pandemic. People may already be aware of how AI is improving the digital shopping experience and the many ways AI has helped make life […] Read More
TikTok Ads 101: How to Get Started with TikTok Advertising 15 Jul In a span of just a few years, TikTok has seen massive growth in popularity and app usage. By April of 2020, it managed to reach 2 billion downloads worldwide. And in our previous post on TikTok basics, we explored some of the reasons for the app’s popularity as well as how brands can market […] Read More
Using real experiences for success 15 Jul 30-second summary: Link building is one of the most crucial yet most difficult aspects of SEO but testimonial link building can solve that problem for you. Testimonial link building is seen as a great way to harness this raw strength of positive experiences by customers. Giving a testimonial to a company you have availed service from or purchased from can be a great way […] Read More
How AI and video marketing can work together in the time of COVID 15 Jul How AI and video marketing can work together in the time of COVID Your privacy means the world to us. We share your personal information only when you give us explicit permission to do so, and confirm we have your permission each time. Learn more by viewing our privacy policy.Ok [ad_2] Source […] Read More
How to structure an effective business plan 15 Jul What are the essential parts of a business plan template? Understanding and creating different types of marketing plans and knowing when they are needed is essential to creating a thriving business. But it can be difficult to know which type of plan to use when and how best to structure them. In this article, we […] Read More
Get creative: 5 tips to make the most of remote content production 15 Jul Both social marketers and consumers agree—a brand’s social media presence stands out most when it is creative, memorable and impactful. But when you’re working at home without the same resources you’d have in the office or on a shoot, it’s tricky to produce content that checks all those boxes. Whether work from home is new […] Read More
Google’s Conversion Action Sets Utilization 15 Jul When a customer completes an action on your website that you’ve identified as valuable, you call it a conversion. Conversions could be phone calls, content downloads, form fills, transactions, etc. Within Google Ads, you have the ability to create as many “conversions” as you deem necessary for your business. But how do you align each […] Read More
How to Easily Hide Widget Title in WordPress 15 Jul Do you want to hide the title of a WordPress widget in your sidebar or footer? WordPress widgets make it easy to drag and drop dynamic content into your theme to create unique layouts. However if you need to hide the widget title, then it typically requires coding knowledge of CSS and HTML. In this […] Read More
Benchmark Email Launches BenchmarkONE K12 Edition for School Communicators 15 Jul St. Louis, MO – July 6, 2020 – Benchmark Email, a leading software as a service provider of sales and marketing solutions, today announces the launch of the BenchmarkONE K12 Edition. This new offering will give K12 communicators the ability to keep parents, students, teachers, and their communities connected and informed regarding school policies, news, […] Read More
