4 types of evergreen content that you need to start creating for your business 24 Sep With every company keen to climb Google’s search rankings, it is easy to lose perspective by simply churning out fresh content that seizes on the zeitgeist or otherwise meets current demand It is difficult to overstate the importance of evergreen ….. The post 4 types of evergreen content that you need to start creating for […] Read More
Guide to using interactive 404s to boost your SEO 24 Sep 30-second summary: Reducing bad user experience of 404 errors by branding and customizing them. Including links to 404s allow users to navigate the website even when they come across a potential dead end. Boost SEO by placing your sitemap, homepage tab, and search bar. Usage of conversational language along with attractive visuals reduces user’s contempt […] Read More
Multiple CIDs: Manage 1 Client Over Many Accounts 24 Sep As we approach the 20 year anniversary of the first Shrek film, it might be difficult to remember that the film was quite acclaimed in its time. Now remembered for ushering in a trend of animated films prioritizing crass pop culture references over genuine pathos, Shrek actually competed for the Palm d’Or and won the […] Read More
10 Essential Tips on Marketing During a Recession (+Why It’s Crucial) 24 Sep Businesses are already feeling the effects of the ongoing Coronavirus pandemic, and when coupled with something as serious as a recession, it’s natural to get overwhelmed. In the face of a recession, businesses immediately look to cut costs. Image Source: GOBankingRates In particular, our first instinct is to start questioning the worth of our marketing budget. However, […] Read More
How to Manage, Track, and Control File Downloads in WordPress 24 Sep Are you looking for easy ways to manage, track, and control file downloads on your WordPress site? A WordPress file download manager can help you easily manage downloads, track analytics, and control permissions on file downloads. With the right tools, you can even sell file downloads and make money. In this article, we will show […] Read More
Boost Ecommerce Sales with 10 Ways to Leverage Social Media| Level343 24 Sep Social media has come a long way from being a mere connection site for friends and families, growing into a bustling business platform. Ecommerce has grown over the years, as well. We have seen how many of them cross-promote their sites on various social media websites. No wonder most entrepreneurs use it to boost the […] Read More
How To Manage Your Email Campaigns for Ultimate Success 24 Sep The magic of email marketing doesn’t happen all on its own. While we all know that it’s important to create email campaigns that cater to your audiences’ needs and provide them with resources that will help them navigate toward a decision, content is only one piece of the puzzle. It’s important to strategize beyond the […] Read More
Travel Marketing Strategy Guide For The Industry As Restrictions Fall 24 Sep Previously, nothing was stopping consumers from hopping on a plane and traveling the world. Unfortunately, this freedom ultimately came to a complete stop with the COVID-19 pandemic sweeping across the globe. From 217 countries enforcing travel bans to local communities suggesting residents stay safe by remaining at home, more than ever, people are itching to […] Read More
Featured Snippet Answer Scores Ranking Signals 24 Sep Sharing is caring! Calculating Featured Snippet Answer Scores An update this week to a patent tells us how Google may score featured snippet answers. When a search engine ranks search results in response to a query, it may use a combination of query dependant and query independent ranking signals to determine those rankings. A query […] Read More
Featured Snippet Answer Scores Ranking Signals 24 Sep Sharing is caring! Calculating Featured Snippet Answer Scores An update this week to a patent tells us how Google may score featured snippet answers. When a search engine ranks search results in response to a query, it may use a combination of query dependant and query independent ranking signals to determine those rankings. A query […] Read More
Featured Snippet Answer Scores Ranking Signals 24 Sep Sharing is caring! Calculating Featured Snippet Answer Scores An update this week to a patent tells us how Google may score featured snippet answers. When a search engine ranks search results in response to a query, it may use a combination of query dependant and query independent ranking signals to determine those rankings. A query […] Read More
Featured Snippet Answer Scores Ranking Signals 24 Sep Sharing is caring! Calculating Featured Snippet Answer Scores An update this week to a patent tells us how Google may score featured snippet answers. When a search engine ranks search results in response to a query, it may use a combination of query dependant and query independent ranking signals to determine those rankings. A query […] Read More
Featured Snippet Answer Scores Ranking Signals 24 Sep Sharing is caring! Calculating Featured Snippet Answer Scores An update this week to a patent tells us how Google may score featured snippet answers. When a search engine ranks search results in response to a query, it may use a combination of query dependant and query independent ranking signals to determine those rankings. A query […] Read More
Featured Snippet Answer Scores Ranking Signals 24 Sep Sharing is caring! Calculating Featured Snippet Answer Scores An update this week to a patent tells us how Google may score featured snippet answers. When a search engine ranks search results in response to a query, it may use a combination of query dependant and query independent ranking signals to determine those rankings. A query […] Read More
Featured Snippet Answer Scores Ranking Signals 24 Sep Sharing is caring! Calculating Featured Snippet Answer Scores An update this week to a patent tells us how Google may score featured snippet answers. When a search engine ranks search results in response to a query, it may use a combination of query dependant and query independent ranking signals to determine those rankings. A query […] Read More
Featured Snippet Answer Scores Ranking Signals 24 Sep Sharing is caring! Calculating Featured Snippet Answer Scores An update this week to a patent tells us how Google may score featured snippet answers. When a search engine ranks search results in response to a query, it may use a combination of query dependant and query independent ranking signals to determine those rankings. A query […] Read More
Featured Snippet Answer Scores Ranking Signals 24 Sep Sharing is caring! Calculating Featured Snippet Answer Scores An update this week to a patent tells us how Google may score featured snippet answers. When a search engine ranks search results in response to a query, it may use a combination of query dependant and query independent ranking signals to determine those rankings. A query […] Read More
Featured Snippet Answer Scores Ranking Signals 24 Sep Sharing is caring! Calculating Featured Snippet Answer Scores An update this week to a patent tells us how Google may score featured snippet answers. When a search engine ranks search results in response to a query, it may use a combination of query dependant and query independent ranking signals to determine those rankings. A query […] Read More
Email Marketing Consulting Services 24 Sep A question: Do you know anyone who doesn’t have an email? Highly unlikely, right? After all, it’s mandatory to get an email address for all kinds of things – from opening a bank account to signing up for social media platforms to booking flights online. And that’s not it! Nearly 3.93 billion users have email […] Read More
Apple’s Privacy Update: Impact of Safari 14 Tracking Preventions 24 Sep The impact of Apple’s Privacy Update this week won’t be significantly different than what was already announced in February around ITP 2.1 (see our blog post on this). The main thing to note is that in December 2020, all cross-site tracking on DuckDuckGo’s Tracker Radar will be turned OFF by default in any browser running on iOS […] Read More
10 Ways to Repurpose Your Livestream for More Content 23 Sep Going live on social media requires a lot of prep work and for many people can be incredibly nerve wracking and stressful. This means you want to get way more out of your livestream than a single 15- or 30-minute session. This is why it’s a great idea to repurpose your livestream and use it […] Read More
Top 15 Chrome extensions for social media marketers 23 Sep 30-second summary: When it comes to the internet browser, Google Chrome, with its extensive list of extensions is the indisputable chart-topper. As a digital marketer, you have to keep track of so many things – different projects at various stages of development, research, reporting, new leads, existing clients, et cetera. Bhavik Soni shares a list […] Read More
Create a Facebook Funnel With Buyer Personas 23 Sep Facebook funnels help guide potential buyers to your product. Have you thought about using buyer personas to create your Facebook funnel? Buyer personas define your targeted audience and optimize sales. In this post, you’ll learn how to create and map out your Facebook funnel with buyer personas. I’ll use my case study about my client, […] Read More
How to Set Up Google Dynamic Display Ads: Your Quickstart Guide 23 Sep Google dynamic display ads (not to be confused with Dynamic Search Ads) are a valuable way to showcase previously viewed products or services to users who have already visited your website or app. The setup of dynamic remarketing in Google Ads is pretty easy, but this feature is available only for the Display Network and not […] Read More
Webflow vs WordPress – Which One is Better? (Comparison) 23 Sep Are you comparing Webflow vs WordPress and wondering which one is better for you? Webflow and WordPress are both popular website builders that allow you to easily create a website. However, they both have their own pros and cons that you may want to compare before starting your next project. In this article, we’ll compare […] Read More
The Power of Personalization 23 Sep There is no denying the necessity of personalization in email marketing. Personalization increases open rates, and it shows your audience that you acknowledge and understand their wants and needs. It leads to more engaged readers driven toward action, and it’s pretty central to an effective lead nurture strategy. According to Epsilon’s research, 80 percent of […] Read More
8 Best Conversion Rate Optimization Companies of 2020 23 Sep Imagine this… Your website is ranked for every keyword you can think of. You are getting enormous levels of organic traffic… Full of enthusiasm, you rush to your sales manager to check the sales status. And your jaw drops seeing you’ve got little to none sales from all of that traffic. If that’s your current […] Read More
Why Jargon May Be Damaging Your Content Marketing 23 Sep In late 2019, researchers at Ohio State conducted a study. They had one group of consumers read three paragraphs about technology that only included simple terms. Then they had another group read three paragraphs on the same topic, except this time, it was filled with specialized jargon. For instance, the jargon group would read a […] Read More
New Schema.org support for retailer shipping data 22 Sep Tuesday, September 22, 2020 Quick summary: Starting today, we support shippingDetails schema.org markup as an alternative way for retailers to be eligible for shipping details in Google Search results. Since June 2020, retailers have been able to list their products across different Google surfaces for free, including on Google Search. We are committed to supporting […] Read More
New Schema.org support for retailer shipping data 22 Sep Quick summary: Starting today, we support shippingDetails schema.org markup as an alternative way for retailers to be eligible for shipping details in Google Search results. Since June 2020, retailers have been able to list their products across different Google surfaces for free, including on Google Search. We are committed to supporting ways for the ecosystem […] Read More