10 reasons you need a digital marketing strategy in 2020 04 May The importance of creating and using a digital marketing plan to support digital transformation and company growth Read More
Structuring digital marketing teams 04 May Reviewing how to integrate digital marketing into marketing team structures as part of Digital Transformation Read More
New Data Reveals PPC Ad Campaigns Are Rebounding 04 May April tested all of us. As our public health and economic systems were pushed to their limits as a result of the COVID-19 pandemic Read More
How brands can enter TikTok with brand channels 04 May A successful path for brands means they must keep the platform’s content standards top of mind as well as make regular posts and participate in what’s trending. Read More
How to Open a WordPress Popup Form On Click of Link or Image 04 May Do you want to create a popup that appears when your visitors click on a link or an image on your site? Read More
How to Set Up Instagram Gift Cards Stickers 04 May Want to offer gift cards on Instagram? Wondering how to set up Read More
How To Write A Successful Blog Post 02 May Writing can be time consuming, but the value in creating effective content can be seen in increased profits Read More
3 ways digital marketing agencies will change due to COVID-19 01 May As we progress, it is important to adapt your strategy, organization and communication Read More
People choosing trusted brands, but marketers are pulling brand campaigns 01 May Marketers seem to be favoring performance marketing even as brand may be gaining in consumer importance. Read More
High-Quality Content For Your Website 01 May Web Copy is the content that lives on your website to tell the world about you, your products, and your services. Read More
6 Best WordPress Newsletter Plugins 01 May Do you want to create an email newsletter for your WordPress site? Read More
Google Lead Form Extensions Vs. LinkedIn Lead Ads 01 May Lead generation advertisers face many challenges including balancing quality leads vs. quantity of leads Read More
Social media influencers fight back the Coronavirus disruption 01 May With sponsor deals shutting down, trips cancelled and events postponed, the Coronavirus has given influencer marketing a huge hit Read More
Have we hit bottom yet? What new earnings reports say about COVID’s impact on digital advertising 01 May The hit in mid-March was sudden and dramatic, but there appear to be signs, including from media buyers, that the worst is over. Read More
A Beginner’s Guide to Google Surveys 01 May Before you get started using Google Surveys, make sure you take a moment to review the following resource Read More
What It Is & How It’s Used in Marketing 01 May The abundance of data can be a bane as much as it is a boon Read More
Future essential skills for data and marketing teams 30 Apr The future of intelligent marketing will not just be dependent on organizations investing in the latest technological advancements Read More
Expanded Text Ads vs. Responsive Search Ads: A Performance Comparison 30 Apr In a previous blog post, I explained what responsive search ads (RSAs) are compared to expanded text ads Read More
Optimize audience engagement on your posts with Sprout’s ViralPost® send time technology 30 Apr As the world continues to grapple with the uncertainty of living during a global pandemic, one thing is for certain Read More
What Does Google Do To Prevent Click Fraud? 30 Apr Online advertising is huge. In 2019, it’s estimated that more than $330 billion was spent on digital advertising platforms Read More
8 Tips for Making Incredible Instagram Live Videos 30 Apr One recent study found a 76% increase in daily accumulated likes on Instagram ad posts during the COVID-19 quarantine Read More
How to Duplicate a WordPress Page or Post with a Single Click 30 Apr Recently one of our readers asked if it was possible to duplicate a WordPress page with a single click? Read More
How to Keep Your Email Marketing Fresh 30 Apr No one likes a boring email hitting their inbox. If you want to keep your marketing fresh Read More
7 Charts That Show How to Make Smart Marketing Decisions 30 Apr If marketing is about knowing your audience and having empathy, then digital marketing is about data-driven empathy Read More
How to Scale Content Production That Doesn’t Suck 30 Apr Soon after Local SEO Guide hired me last year, one of our multi-location retailer clients asked us to produce Read More
Out with Content Strategy, In with Content Experience 30 Apr Did you know that 90% of smartphone users are not absolutely certain of the specific brand Read More
How to build a martech stack for this era – and whatever comes next 29 Apr Acoustic’s head of product marketing said his company made major pivots at the start of last month Read More
Current and future demand for digital skills 29 Apr Three key insights from the UK Government’s latest report on employers’ demand for digital skills Read More
10 Facebook Live Tips: Before, During & After a Broadcast 29 Apr What better way to display your brand’s human side to your customers than to showing the people behind your company Read More
9 ways to start upskilling your marketing team right now 29 Apr Just like other avenues of learning, there are many ways you can approach upskilling your marketing team Read More
