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Studying the anatomy of a successful high-conversion landing page

22 Jun

30-second summary: Landing pages can help you appeal to your audience, so they want to stick around and make the switch to a paying customer. The structure of your landing page is just as important as its content and should lead the human eye directly to the CTA. The top 25% of landing pages convert […]

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What’s Digital Commerce Advertising and what tools can help?

22 Jun

What’s Digital Commerce Advertising and what tools can help? Your privacy means the world to us. We share your personal information only when you give us explicit permission to do so, and confirm we have your permission each time. Learn more by viewing our privacy policy.Ok [ad_2] Source link

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How to Manage Multiple Twitter Accounts Easily

22 Jun

There may come a time in your social media career where you look at your brand and wonder, “Is it time to create another Twitter account?” Having multiple Twitter accounts can be quite beneficial for many reasons. Brands and organizations do not have to have a global presence or thousands of followers to need for […]

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How to Restart a WordPress Site – Reset WordPress (The Fast Way)

22 Jun

Recently, one of our readers asked us, “How do I restart my WordPress site?”. This isn’t something that most users will need to do, but knowing how to reset WordPress can be very helpful in some situations. In this tutorial, we’ll show you how to restart or reset your WordPress site, the fast way. Why […]

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Google Local Services Ads: Everything You Need to Know

22 Jun

 Updated 6/22/2020 to reflect new information from Google If you own or are in charge of digital marketing for a local business, you’ve probably heard of (or at least seen) Google’s Local Services Ads (LSA) by now. If you haven’t, now is the time to learn more about these effective ads that appear at […]

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Takeaways from 7 Impressive Shopify Success Stories

22 Jun

Some entrepreneurs are quick to claim the easiness of making money on the internet, but take heed: 90% of new online stores fail within their first four months of launching—a dismal statistic that speaks to the difficulty of entering ecommerce. So if you’re trying to open an online store on Shopify or another platform, it […]

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Takeaways from 7 Impressive Shopify Success Stories

22 Jun

Some entrepreneurs are quick to claim the easiness of making money on the internet, but take heed: 90% of new online stores fail within their first four months of launching—a dismal statistic that speaks to the difficulty of entering ecommerce. So if you’re trying to open an online store on Shopify or another platform, it […]

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The Best YouTube Intro Maker Video Tools

22 Jun

Are you looking for an easy way to make stellar-looking intros to your Youtube videos? This post is a list of the hands-down best video intro maker tools. Here are all of the Youtube tools we’ll be looking at: Though there are 12 tools on this list, we do have our own two top picks: […]

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Boost B2B sales on LinkedIn with inbound marketing I Smart Insights

19 Jun

In this guide, I’m going to show you how to leverage inbound marketing on LinkedIn to create a steady stream of high-quality B2B leads and accelerate your sales. No scraping emails and outbound outreach with your inbound marketing. No mass-spamming. Just an exact step process you can follow to regularly fill in your sales pipeline […]

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How to effectively think of SEO at every stage

19 Jun

30-second summary: Content marketing and SEO are like a sailboat and its sail, they need each other. We’re in a time where only nine percent of content actually sees organic traffic from search results, and nearly 70% of all clicks go to the first five organic search results. Co-founder and CEO of Influence & Co., Kelsey Raymond shares […]

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Top five B2B digital marketing tips during COVID-19 times

19 Jun

30-second summary: Review your channel mix to find new sources of traffic.  Update your website messaging to show and understanding of the evolving situation.  Monitor user intent to understand how your market is shifting and how you need to react. Focus on CRO, traffic is more valuable than ever, so make sure it converts. Keep […]

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6 Best WooCommerce Payment Gateways for WordPress

19 Jun

Are you looking for the best WooCommerce payment gateways for your online store? Choosing the right WooCommerce gateway for payments is a very important decision. It will have long term effects on the success and sustainability of your online business. In this article, we will compare the top WooCommerce payment gateways for WordPress, so you […]

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This start-up is using AI to suggest emojis, social content for SMBs

19 Jun

This start-up is using AI to suggest emojis, social content for SMBs Your privacy means the world to us. We share your personal information only when you give us explicit permission to do so, and confirm we have your permission each time. Learn more by viewing our privacy policy.Ok [ad_2] Source link

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How The Medtech Industry Is Reacting To The Effects Of Coronavirus

19 Jun

Since the outbreak of the coronavirus pandemic earlier this year, businesses and industries around the world have had to change the way they operate seemingly overnight. Supply chains have been affected, marketing strategies have been altered and the very way that people work has been forced to change. In regards to this, the […]

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Here’s how to use the new Microsoft Ads Audience Network Planner

19 Jun

Here’s how to use the new Microsoft Ads Audience Network Planner Your privacy means the world to us. We share your personal information only when you give us explicit permission to do so, and confirm we have your permission each time. Learn more by viewing our privacy policy.Ok [ad_2] Source link

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Google Analytics 101 for SEO Strategy

19 Jun

The main goal of Google Analytics is to understand business and market trends as a whole. Analytics is integrated into a business function and can be used by agencies and individuals alike. SEO and analytics work hand in hand to report on progress and get a general understanding of the health of a business. In […]

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Google is Going Full Speed Ahead on Mobile-First Indexing

19 Jun

Beginning in September 2020, Google will be switching to mobile-first indexing for all websites. Currently, 70% the sites appearing in Google SERPs are already mobile-friendly. Is your site ready for mobile-first indexing? What is mobile SEO?   Mobile SEO is the practice of optimizing your site to perform well in mobile search and on mobile […]

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COVID-19 Social Media Messaging Lessons from Internal Comms

18 Jun

If there’s one thing that’s true, it’s that social marketers know how to roll with the punches. Given how many curveballs 2020 has thrown at us so far, it’s more important than ever before for marketers to maintain their agility and adaptability. The COVID-19 crisis has certainly put social marketer’s flexibility to the test. Faced […]

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Facebook Features Every Marketer Should Know About

18 Jun

Social media is constantly changing, and so is the way that users interact with it. As a marketer, it’s essential to keep up with the ever-changing ways that social platforms enable you to reach your audience. On Facebook, new features roll out frequently, adding more functionality for users and creators on the platform. In the […]

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How to turn your customer feedback into a driving force for your product

18 Jun

30-second summary: Customer reviews are a powerful tool that helps businesses understand what they are doing right and where there’s room for improvement. To efficiently collect client reviews, use multiple channels to encourage users to share their feedback both internally and on third-party platforms. Negative customer feedback is especially precious as, if handled properly, it […]

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Eight great tips for internal site search optimization

18 Jun

30-second summary: An under-optimized UX can sometimes limit the user’s journey by creating roadblocks to conversions. Internal site search is one of the hidden gems every SEO should know about.  Not only does it improve UX and conversions but literally shows us what’s missing in our content strategy and product range. CRO Expert Marco Bonomo reveals the top eight tips on internal […]

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Win more customers and build brand loyalty I Smart Insights

18 Jun

More choice means it not only becomes harder to persuade customers to engage with a particular proposition but also to retain their interest post-transaction. Digital has leveraged the greater array of choices available to consumers now, which is much more than at any other time in our economic development, representing a real challenges to build […]

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How to Add Facebook Open Graph Meta Data in WordPress Themes

18 Jun

Do you want to add Facebook Open Graph meta data to your WordPress themes? Open Graph metadata helps Facebook and other social media websites get meta data about your posts pages. It also allows you to control how your content appears when shared on Facebook. In this article, we will show you how to easily […]

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Is my data telling me the truth?

18 Jun

Soapbox: Is my data telling me the truth? Your privacy means the world to us. We share your personal information only when you give us explicit permission to do so, and confirm we have your permission each time. Learn more by viewing our privacy policy.Ok [ad_2] Source link

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Web Design and SEO: How to Have a More Optimized Site

18 Jun

In the world of search engine optimization, having a proper web design plays a crucial rule. The factors that determine your website’s ranking change all the time; in the past couple of years, original content and the quality of the user experience have become crucial ranking factors. That’s why you need to have web design […]

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Make Your Email Copy Dazzle

18 Jun

When it comes to your emails, what you say is important — but so is how you say it. Great email copy helps keep your subscribers interested and can make all of the difference between emails that convert and emails that fall flat. Of course, it’s really hard to craft unique email copy that dazzles […]

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7 Steps to a Successful Social Media Video Marketing Strategy

17 Jun

Between 2013 and 2018, the amount of time that people spent watching videos online increased at an average rate of 32% per year. According to the same report, Zenith predicts that the average person will spend 100 minutes a day in 2021 watching videos. To put that in perspective, that’s 25 whole days. Marketers need […]

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How to create a compelling mobile app for your business

17 Jun

A successful mobile app can help provide a better user experience but also help your business. Here are five ingredients you need to make your app successful The continuing growth of mobile has transformed our relationship with the web. What was once a space dominated by desktop is now very much mobile-first, with some countries […]

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5 Tools for Monitoring Your Client Accounts During COVID-19

17 Jun

With a number of states beginning to lift restrictions and open their economies, it is crucial for account managers and agency owners to keep a close eye on industry trends. As long as you’re in-the-know, you can make the appropriate decisions and guide your clients in the right direction. Having the resources to stay on […]

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