March 2021 Google SERP Feature Changes Signal Recovery? This is the first in a monthly series of updated Local Pack-O-Meter data. Each month we will report on the changes we see in Google SERP features across ~60M U.S. search queries (graciously provided by Traject Data). Without further ado, here is the March 2021 report: As in February, most of the action in March […]
🔥👶🏽🔥🕺🏽Leadferno | Local SEO Guide Aaron Weiche on Lead🔥ferno, his new business texting & messaging app startup: The vision for Leadferno is to help businesses and consumers make delightful connections at speed. Email feels slow, phone calls are taxing and that’s not how consumers prefer to get answers, help and solutions anymore…We’re designing a better, faster and easier communication experience […]
Should An SEO Agency Have Salespeople? Â We have never had salespeople. And yet we have grown from one guy working out of his bedroom to almost 20 men and women working out of their bedrooms. We want to keep growing; to support the innovative tools and services the team has created, to give our people more opportunities for career growth, […]
The SEMRush IPO #SEOSTONK! | Local SEO Guide Yesterday afternoon, SEO Twitter was abuzz with the news that SEMRush had filed to go public. Some great initial analysis on the numbers in this thread by Dan Barker: SEMrush, the SEO tool, has filed to go public. Here’s the S-1: https://t.co/i1meSHts4Y They spent $54 million on marketing last year, for revenue of $125 million. […]
How To Track Passage Ranking SEO Performance in Google Search Console (And Why You Might Want To) UPDATE You’re really not an SEO blogger until @rustybrick has called bullshit on one of your posts https://t.co/Us4eajHBx9 — Andrew Shotland (@localseoguide) February 11, 2021 So I may have jumped the gun on the “passage ranking” thing, but even though this may be old news, these URLs started showing up in a lot of GSC […]
E-A-T LOCAL for SEO | Local SEO Guide What is E-A-T? Why It’s Important for Local SEO. “E-A-T” (Expertise, Authoritativeness, and Trustworthiness) has been a trendy topic in SEO for the past few years. I love this AHREFS chart showing how each month hundreds of new articles on the topic are published. Thanks to Joshua Hardnick for the idea. A lot of the […]
Deep SEO Thoughts For 2021 When I worked at NBC in the 90’s, The Clapper spent a boatload advertising on Seinfeld, and Friends, and probably even on The Cosby Show. Of course they would spend millions in advertising on TV as would the George Foreman Grill, as would Ron Popeil and his amazing Pocket Fisherman, as would pretty much any […]
Rudy Giuliani, Link Builder Four Seasons Total Landscaping non-brand rankings courtesy of SEMRush: # of referring domains courtesy of Ahrefs: If you need a cutting edge content marketer to round out your team, I am pretty sure Rudes will be looking for work some time in January. The post Rudy Giuliani, Link Builder appeared first on Local SEO Guide. […]
Welcome United Search | Local SEO Guide Dan Leibson has been a strong advocate inside LSG and on SEO Twitter for the under-represented in the SEO community. At times his advocacy has been a bit too strong for some leading to several “WTF is up with Dan?” DMs to me. Well you know WTF is up with Dan? He has spent the […]
Live Blogging the 2020 Election with Scalable Google Trends 7:15 pm PDT update Well, things are moving right along in this election. I’m going to try to keep these short and sweet to avoid devolving into political commentary lol. First observation, people are really focusing on “battleground” states and North Carolina, Michigan, Wisconsin are all in focus. Also people are focusing on the Senate […]