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How to Optimize Google My Business and Leverage It for More Sales

One of the simplest ways to gain traffic and customers is claiming and optimizing your Google My Business (GMB) listing. Google My Business (GMB), is a listing of your business’ operating information, reviews, posts, and so much more. To that end, there are a few things you should consider before diving into how to claim […]

How Slow Mobile Page Speeds May Be Killing Your Web Traffic and What to Do About It

Search engine optimization (SEO) isn’t an exact science. Just when you think you’re doing everything right in terms of updating your website, creating fresh and interesting new content, and adding dynamic visual components, search engines release new updates that make it all the more challenging for SEO experts to keep up. All it takes is […]

How to Increase Pageviews and Reduce Bounce Rate in WordPress

Do you want to increase pageviews and reduce bounce rate in WordPress? Users who stay on your site longer and view more pages are more likely to join your email list, leave a comment, make a purchase, follow you on social media, and more. In this article, we’ll show you how to increase your pageviews […]

How To Make a Sitemap: 12 Tips for SEO, Keywords, UX and Content

We’ve planned, designed and built more than 1000 websites since 2001. On those projects, we’ve developed our own best practices for creating sitemaps. Here you can see some of the thinking that informs the process. Here’s how to make a sitemap for a high-performing website… Wait, what’s a sitemap? There are actually three kinds of […]

Business model framework recommendations [business model canvas]

How do you summarise a business model canvas or marketing plan for online startups using a single sheet of A4? Our top business model frameworks for you Defining a clear online business model framework is essential for a new startup online business to help create a sustainable business and communicate the features of their new […]

25 Marketing Books You Should Be Reading

Regardless of how seasoned a marketer you are, you can always benefit from the wisdom of those who have walked similar professional routes. A good way to learn from seasoned professionals is to check out some of the books they’ve written about different facets of marketing. Often, these books offer philosophical approaches that apply to […]

How to Send Twilio SMS Notifications from WooCommerce (Step by Step)

Do you want to send Twilio SMS notifications from WooCommerce? With SMS notifications, you can stay in touch with your customers, notify them of order updates, send coupon codes, and more. In this article, we’ll show you how you can add Twilio SMS notifications from your WooCommerce online store. Why Add SMS Notifications to WooCommerce? […]

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